Social Media & Public Relations Lead - Contract Job at Torrid in California

Overview Description

Assignment length : 3 - 6 months. Start date : ASAP. Pay Rate : $2,884 - $3,300 bi-weekly. This will be a W-2 in-house contract role.

At Torrid we're committed to cultivating a welcoming, inclusive and diverse culture driven by a focus on open dialogue, empowerment, recruiting, training, development and retention. We believe inclusion of diverse backgrounds and perspectives is fundamental to our success.

We are seeking a Social & PR Lead to support upcoming Casting Call initiatives and provide coverage during a maternity leave. This role requires a dynamic professional with marketing experience and deep expertise in social media strategy, content creation, and campaign execution. The ideal candidate will be local to the area, thrive in a fast-paced hybrid environment, and be available for occasional travel to support events.

NOTE : This is a 6 month contract requiring travel and working up to 3 days per week in office.

What You'll Do Lead and execute social media campaigns across multiple platforms to support Casting Call and other brand initiatives.

Create, edit, and publish engaging social media content, including copy, graphics, and short-form video.

Develop social-specific content tailored to go-to-market (GTM) plans for brand initiatives.

Brief cross-functional teams on GTM plans, ensuring alignment and consistent messaging across channels.

Assist with photoshoots by capturing behind-the-scenes and event content for real-time and future use.

Own and manage the day-to-day social media calendar, ensuring timely and coordinated execution.

Monitor social media performance, track analytics, and provide insights / recommendations.

Partner with PR team members to align messaging, media opportunities, and promotional strategies.

Support press and promotional events, including travel as needed.

Collaborate with marketing, creative, and events teams to ensure seamless execution.

What You'll Need 4+ years of experience in marketing or PR with a strong focus on social media (lead-level responsibility preferred).

Proven experience in social media content creation (copy, visual, and video).

Knowledge of photography / videography best practices is a plus.

Experience briefing teams and translating GTM strategies into actionable social content.

Proficiency in major social media platforms and social media management tools.

Strong writing, editing, and communication skills.

Ability to manage multiple projects, prioritize tasks, and meet deadlines.

Flexibility to work in-office up to 3 days per week and travel for events.

Torrid is proud to be recognized as a top workplace and industry leader. Our commitment to excellence in workplace culture, diversity, and customer service has earned us consistent recognition. Recently, our team has received the following accolades :

America's Best of the Best (2024) – Newsweek

America’s Best Employers for Women (2023, 2024) – Forbes

America’s Greatest Workplaces for Women (2023) – Newsweek

America’s Best Employers for Diversity (2022, 2023, 2024) – Forbes

America’s Greatest Workplaces for Diversity (2023) – Newsweek

America’s Best Employers for New Grads (2022, 2023) – Forbes

America\u2019s Best Midsize Companies (2024) – TIME

America’s Greatest Workplaces (2023) – Newsweek

America’s Fastest Growing Online Shops (2022) – Newsweek

America’s Best Loyalty Programs (2022, 2023, 2024) – Newsweek

America’s Best Customer Service (2022, 2023, 2024) – Newsweek

Best Online Shops (2022, 2023, 2024) – Newsweek

America’s Best Retailers (2022, 2023, 2024) – Newsweek

We are an Equal Opportunity Employer and will not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other protected status. If you are unable or limited in your ability to use or access www.torridcareers.com you can request reasonable accommodations by sending an email to [email protected]. Only messages left for this purpose will be returned.

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