Job Description
Job Description
Marketing Systems & Lead Generation Specialist
AIMS Agency
Who We're Looking For
We need a marketing systems architect who obsesses over scalable lead generation. You'll build, test, and perfect automated marketing playbooks that we deploy across multiple clients. This isn't about custom strategies for every client—it's about creating rinse-and-repeat systems that consistently deliver qualified prospects at scale.
You're someone who gets excited about building marketing machines once and watching them work across dozens of clients. You live on the cutting edge of lead generation and AI, constantly testing new tools and techniques to improve results.
The Mission
Build and optimize automated lead generation playbooks that we can deploy across multiple clients with minimal customization. You'll be responsible for creating scalable systems that work for coaching businesses, consultants, SaaS companies, and ecommerce brands—systems that get better with each client we plug in.
What success looks like : Automated playbooks that generate consistent lead flow for 15+ clients simultaneously, with optimization cycles that improve performance across the entire client base.
What You'll Build Automated Lead Generation Playbooks
Design standardized lead generation systems that work across multiple industries
Build automation workflows that require minimal manual intervention once deployed
Create modular components that can be quickly customized for new clients
Develop testing frameworks to continuously improve playbook performance
Cutting-Edge Implementation
Integrate the latest AI tools and lead generation technologies into our playbooks
Test emerging platforms and techniques before our competitors even know they exist
Build systems that leverage AI for lead scoring, personalization, and optimization
Create automated quality control processes that maintain consistency across clients
Scalable Systems Architecture
Design lead generation infrastructure that grows with our client base
Build tracking and attribution systems that work across multiple client campaigns
Create automated reporting that provides real-time insights across all clients
Develop onboarding processes that quickly deploy playbooks to new clients
Continuous Optimization
Analyze performance data across all clients to identify improvement opportunities
Run experiments that benefit the entire client portfolio
Refine playbooks based on cross-client learnings and market changes
Stay ahead of platform changes and algorithm updates
What You Bring Proven Lead Generation Expertise
3+ years building lead generation systems with measurable results
Experience with modern lead gen tools : Clay, Apollo, Instantly, Go High Level
Deep understanding of email deliverability, domain management, and compliance
Track record of scaling campaigns to thousands of contacts
Systems & Automation Mastery
Expert-level experience with automation platforms (Zapier, Make, custom APIs)
Ability to build complex workflows that integrate multiple marketing tools
Experience designing systems for scale, not just individual campaigns
Understanding of data architecture and cross-platform integrations
AI & Technology Forward
Experience implementing AI tools for lead generation and personalization
Comfortable testing and adopting new technologies before they go mainstream
Understanding of how AI can enhance traditional lead generation methods
Ability to evaluate and integrate cutting-edge marketing technologies
Performance & Data Obsession
Data-driven approach to campaign optimization and decision making
Experience with attribution modeling and multi-touch campaign analysis
Ability to identify patterns and opportunities across large data sets
Track record of improving campaign performance through systematic testing
What Makes This Different Build Once, Deploy Everywhere
Instead of creating custom campaigns for each client, you'll build sophisticated playbooks that work across multiple businesses. Your systems will generate leads for dozens of clients simultaneously.
Always On the Cutting Edge
We invest heavily in the latest tools and AI technologies. You'll have access to premium software and the freedom to test experimental approaches that other agencies won't try for years.
Compound Impact
Every optimization you make improves results for our entire client portfolio. Your work has multiplied impact across dozens of businesses.
What We Don't Want
Marketers who are uncomfortable with automation and scaling
People who need to manually manage every client campaign
Those who prefer proven, safe strategies over cutting-edge experimentation
The Opportunity
This is a rare chance to build marketing systems that will scale across hundreds of clients. You'll work with cutting-edge AI tools, have unlimited access to premium marketing software, and create playbooks that generate millions in client revenue.
We're building the future of automated lead generation. If you're obsessed with scalable systems and always pushing the boundaries of what's possible in marketing, we want to talk.
Lead Generation Specialist • Coburg, OR, US