Marketing and Design Coordinator

Job Description

Job Description

MARKETING AND DESIGN COORDINATOR

DEPT : FULLER YOUTH INSTITUTE

FT / PT / TEMP : FT

EXEMPT STATUS : NON-EXEMPT

HOURS : 40 PER WEEK

LOCATION : REMOTE

REPORTS TO : DIRECTOR OF FYI BRAND AND MARKETING

Brief description :

The Fuller Youth Institute (FYI) at Fuller Theological Seminary seeks a Digital Marketing Coordinator to support and help implement digital marketing strategies. We seek a full-time, team-minded individual with excellent skills in administration, judgment, project management, and interpersonal acuity; as well as a high level of initiative and enthusiasm for the constituent reach of the Fuller Youth Institute. The ideal candidate will be responsible for executing a wide range of marketing strategies—including campaign tracking, building website and product pages, setting up email automations, and providing design support for social media, email marketing, and web content. This role requires a working knowledge of digital marketing tools, an eye for design, and a proactive approach to managing details.

Essential Functions :

Support and Implement Marketing Strategies

Under the leadership of the Director of FYI Brand and Marketing, execute marketing strategies and campaigns.

Support the Lead Graphic Designer and Managing Editor to develop and execute weekly emails.

Build, design, and update automated email campaigns for new subscribers and product launches.

Assist in the execution of product and resource launches, including web pages, email sequences, and promotional campaigns.

Stay current with digital marketing trends, tools, and best practices.

Provide Production Design Support

Create and format marketing assets such as social media graphics (under the direction of the Social Media Lead), email layouts, and web visuals (within FYI’s brand guidelines).

Support the Lead Graphic Designer to ensure visual consistency across platforms.

Adapt existing templates and designs for various platforms and audiences.

Manage Websites

Assist in building and maintaining website and product pages to ensure accuracy, clarity, and freshness.

Monitor website performance using analytic tools and identify areas for improvement.

Ensure website pages are optimized for user experience (UX).

Support content updates and formatting needs including blogs, podcast entries, and additional website maintenance.

Optimize the website content, meta descriptions, and title tags for SEO best practices.

Support Advertising and Audience Engagement

Assist in creation, launch, and optimization of paid search campaigns (e.g., Google ads, Meta ads, LinkedIn ads, etc.)

Monitor campaign performance, including keywords, ad copy, and landing pages to ensure optimal ROI.

Coordinate audience engagement efforts through email, website, and social campaigns.

Work under the Director of FYI Brand and Marketing to track budgets for campaigns.

Track Analytics and Develop Reporting

Track, measure, and analyze the performance of email campaigns and marketing ads.

Provide actionable insights based on analytics to help improve effectiveness.

Monitor search engine rankings and identify opportunities for improvement.

Stay up-to-date with the latest SEO trends and algorithm changes.

Other FYI Responsibilities

Provide support to maximize the use of Asana, CRM, and other team tools.

General team participation in meetings and events.

Perform other duties as assigned.

Knowledge and Skills Required :

Bachelor’s degree in Marketing, Communications, Graphic Design, or related field, or equivalent professional experience

1–3 years of experience in digital marketing, marketing coordination, or related role

Proficiency with email marketing platforms (e.g., Mailchimp, HubSpot, Constant Contact, or similar)

Experience with website content management systems (e.g., Craft, WordPress, Squarespace, or similar)

Working knowledge of Adobe Creative Suite or other design tools (e.g., Canva, or equivalent) to produce on-brand graphics for digital channels

Familiarity with paid advertising platforms (Google Ads, Meta, LinkedIn)

Ability to track, interpret, and report on analytics (Google Analytics, social media, and / or email platforms)

Strong organizational, project management, and time management skills with attention to detail. Ability to work effectively both independently and as a member of a team and to perform effectively in a multi-task environment

Excellent verbal and written communication skills and the ability to work collaboratively in a team environment

Strong computer skills, with competence in Google Suite and integrated tools, Asana or similar team productivity platform, Slack, Microsoft Word, Excel, PowerPoint, Keynote, and general high Internet proficiency

Ability to learn quickly, including creativity in problem-solving and troubleshooting

Comfort working in a multicultural, faith-based environment; personal interest in youth / young adult ministry preferred.

Additional Remarks :

Must be willing to abide by Fuller Community Standards

This is a grant / gifted-funded position that may be time-limited and / or contingent upon sufficient funding. In the even the funding is discontinued, the position may be eliminated

This position is available for remote work within the United States and is subject to payroll state approval by Fuller Theological Seminary

Pay Scale :

Hourly rate the seminary expects to pay : $22.60 - $25.50 per hour USD

Fuller Theological Seminary is an Equal Employment Opportunity / Affirmative Action employer. To the extent required by law, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected Veteran status. As a religious institution, Fuller Theological Seminary is permitted and reserves the right to prefer employees or prospective employees for certain positions on the basis of religion. All positions must agree to Fuller's Community Standards for conduct, and certain positions must fully accept Fuller's Statement of Faith. Women and minorities are strongly encouraged to apply.