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Content & Communications Manager

Content & Communications Manager

Fabric, New York, United States,
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About the Role

Fabric is looking for a proactive and detail-oriented Content & Communications Manager to lead the creation of customer stories, case studies, guides, and collateral that showcase the impact of our solutions. This role is central to Fabric's mission : customer evidence is the foundation of how we bring our story to market, prove ROI, and enable better care for patients and providers everywhere. You will be both a strategist and a creator—writing compelling narratives, interviewing customers, and collaborating with design to produce assets that improve campaign performance, equip Sales, and drive engagement with health systems, payers, and employers.

You'll join a small but high-impact Marketing team that is collaborative, fast-paced, and growth-focused. You will be both a strategist and a creator—trusted to own projects end-to-end, balancing creative execution with strategic communications. This role is highly collaborative—you’ll regularly join customer calls, interview executives, partner with design, and support leadership in communicating with press, working closely with the Director of Marketing, Product Marketing Manager, Demand Generation Manager, and cross-functional partners in Sales and Client Success.

What You'll Do

As a Content & Communications Manager, you will be the driving force behind Fabric's most compelling narratives. Your primary responsibilities will include :

  • Owning the Customer Evidence Program : Lead the development of critical customer evidence, including case studies, ROI stories, and proof point development, from initial concept through final delivery.
  • Content Creation & Interviewing : Conduct interviews with customers, partners, and internal stakeholders to capture compelling narratives, then write, edit, and package content including guides, one-pagers, and marketing collateral.
  • Brand Governance : Manage and maintain Fabric’s brand language, tone, and messaging across all mediums and channels to ensure consistency and reinforce our value proposition.
  • External Communications : Draft and coordinate press releases, media statements, and external announcements, supporting leadership in media and press outreach efforts.
  • Internal Alignment & Strategy : Partner closely with the Product Marketing Manager and Demand Generation Manager to align content and communications with value propositions, ROI messaging, and campaign priorities.
  • Sales & Client Success Enablement : Collaborate with Sales and Client Success to identify opportunities for new stories and maintain a centralized library of current, effective marketing and sales assets.
  • Media Tracking & Insights : Track and share media coverage, ensuring those insights actively inform future campaigns and messaging strategy.
  • Visual Development : Work directly with design resources to develop visually compelling, brand-aligned materials.

Why You Might Be a Good Fit

  • You are an exceptional writer and natural storyteller who thrives on translating complex customer outcomes into clear, powerful narratives.
  • You are both a strategic thinker and a hands-on creator, eager to own projects end-to-end and drive measurable business impact through content.
  • You are highly collaborative and comfortable joining customer calls, interviewing executives, and partnering with internal teams (Product, Sales, Design) to achieve objectives.
  • You are driven by the specific mission of improving healthcare and possess a background that allows you to adapt tone and messaging for professional healthcare audiences (health systems, payers, employers).
  • You are detail-oriented and organized, with a proven ability to manage multiple priorities simultaneously in a fast-paced environment.
  • This Might Not Be The Right Fit If...

  • You prefer a role where content creation is not heavily focused on customer interviews and case studies.
  • You are not comfortable with the level of cross-functional collaboration required, or interfacing directly with customers and executive stakeholders.
  • You are seeking a rigid, large-team structure, as you will be joining a small, high-impact team where autonomy and individual project ownership are expected.
  • You do not have experience or interest in the specific intersection of B2B SaaS technology and the healthcare industry.
  • Your Qualifications

  • 3–5 years of experience in content marketing, communications, or customer storytelling in a B2B SaaS environment.
  • Excellent writing and editing skills with demonstrated ability to adapt tone for professional audiences.
  • Demonstrated experience interviewing customers and translating outcomes into compelling stories.
  • Experience managing content projects end-to-end, from concept through delivery.
  • Experience drafting press releases and supporting external communications / media efforts.
  • Background in healthcare and health technology.
  • Attention to detail, organizational skills, and ability to manage multiple priorities.
  • Bachelor’s degree in Marketing, Communications, Health Sciences, or equivalent experience.
  • Bonus Points

  • Experience in video storytelling, design tools, or multimedia content creation.
  • Familiarity with ABM campaigns and aligning content with account-based strategies.
  • Experience running in-house PR functions and collaborating with PR agencies or external media partners.
  • Knowledge of SEO and digital content best practices.
  • The national pay range for this role is $75,000.00– $100,000.00 per year. Actual compensation will be determined by factors such as the candidate's geographic market, experience, skills, and qualifications. Certain roles may also be eligible for additional compensation, including a comprehensive benefits package such as medical, dental, vision, unlimited PTO, and a 401(k) plan, stock options and bonuses. If your compensation requirement is greater than our posted range, please still consider applying; a determination can be made based on unique qualifications. Expected compensation ranges for this role may change over time.

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