Sr Insights Analyst (CPG)

Strategic Planning Analyst

You will work in the office four days a week. You will be deeply involved in the strategic planning process including category management, space management, product evaluation, promotion planning and evaluation, trade funds evaluations, and resource allocation.

Responsibilities :

• Build advanced analytics capabilities : Develop sophisticated analytical tools and techniques such as regression analysis and experimental design.
• Provide leadership and operational support : Partner with and potentially lead analyst teams and support the Director and Management in strategic planning efforts.
• Enhance business operations : Create consultative insights and presentations aimed at driving increased sales.
• Manage data resources : Oversees the use of both syndicated and non-syndicated data to support business decisions.
• Lead strategic business planning : Direct planning across areas like category and space management, product and promotion evaluation, trade fund analysis, and resource allocation.
• Develop and share best practices : Identify effective strategies and disseminate them across teams to improve performance.
• Support sales operations : Collaborate with clients, sales executives, and business partners to align analytics with sales initiatives.
• Leverage CROSSMARK capabilities : Understand internal processes and recommend data-driven actions to boost revenue.

Qualifications :

About Us : CROSSMARK is a part of Acosta Group a collective of the industry's most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. At CROSSMARK, we help leading brands grow by connecting them with shoppers where it matters mostin stores and online. As a trusted sales and marketing agency, we specialize in delivering tailored solutions to drive retail success through strategic merchandising, product demonstrations, and data-driven insights. We value our people by recognizing everyday wins and fostering a supportive, collaborative environmentboth in person and online. Here, achievements are celebrated, work-life balance is prioritized, and everyone feels valued. Diversity is our strengthit fuels innovation, unlocks our potential, and reinforces our commitment to fairness and inclusion. Above all, we foster a growth environment where every team member can connect, develop, and build a fulfilling career. Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact AskHR@acosta.com. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request. Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting. By applying, you agree to our Privacy Policy and Terms and Conditions of Use. Acosta, and its subsidiaries, is an Equal Opportunity Employer.

Job Category : Marketing

Position Type : Full time

Business Unit : Sales

Salary Range : $65,000.00 - $75,000.00

Company : Crossmark Inc.

Req ID : 12492

Employer Description : CROSSMARK_EMP_DESC