Creative Director Job at Pure Options in Lansing

Overview

Creative Director to help define the future of cannabis branding in Michigan. At Pure Brands , we don’t just make products — we create experiences. From our award-winning Pure Options retail stores to our growing portfolio of wholesale brands, every label, every display, every campaign tells a story. We’re searching for a Creative Director who can bring that story to life — across packaging, campaigns, digital, and beyond. If you love building brands that make people feel something — that spark curiosity, inspire loyalty, and make a mark — you’ll fit right in.

💡 What You’ll Do

• Shape the strategy behind multiple cannabis brands — guiding their voice, look, and feel.
• Lead a small but mighty creative team — mentoring designers, pushing boundaries, and turning ideas into unforgettable campaigns.
• Get hands-on — concepting, designing, and executing assets across print, digital, and in-store experiences.
• Collaborate cross-functionally with marketing, retail, and product teams to ensure every touchpoint tells the same great story.
• A bold portfolio that shows your range — from brand identity to ad campaigns to retail experiences.
• 7+ years of creative leadership in consumer brands (bonus if you’ve worked in lifestyle, CPG, or cannabis).
• A knack for connecting strategy with style — you think in both pixels and purpose.
• Proficiency in Adobe Creative Suite and a deep understanding of modern branding, packaging, and digital design.
• A collaborative, creative culture that celebrates big ideas.
• Competitive pay (starting at $90K) + performance incentives.
• Full benefits (medical, dental, vision, 401k, and more).
• The chance to help shape one of Michigan’s most exciting cannabis brands — from the inside out.

📍 Based in Lansing, MI

🚫 Must be 21+ and able to pass a background check.

👉 Ready to build something iconic?

Send us your resume, portfolio link, and a few words on what drives your creative fire.

Pur e Brands is an Equal Opportunity Employer. We’re committed to diversity, inclusion, and authentic storytelling in everything we do.

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