Organization / Mission Department Mission : Contribute to enhancing brand value and business growth by communicating a unique brand story and providing brand experience to customers around the world
Group Mission : To develop communication that create mid- to long-term brand value. Work to raise brand awareness, strengthen brand image and gain trust and empathy, engagement towards among our target audience
Create brand / product communication strategy
Create seasonal product communication plan, assets (Press kits, Local event support assets, Communication Guideline, KOL Guideline, Social Media assets, Social Media calendar etc) in collaboration with Social Media team, MKT group
Enhance science communication through internal workshop (targeting regional PR managers), PR / Social assets creation, events
Plan and excute brands global event
Elevate brand luxury communication and experience through guideline, asset creation
Lead brands philanthropy initiatives in collaboration with marketing team, external stakeholders
Lead Sustainability communication, and other brand communication in collaboration with marketing team, product team and other related stakeholders
Monitor and analyze PR / social media results reports with PDCA cycle to optimization and efficiency in contents performance
Key Responsibilities Lead Product PR asset creation including Press Kit, Press Release etc
Lead Brand Ambassador and Global Influencer related PR activation
Develop PR plan and lead execution for brand philanthropy / sustainability activations in collaboration with PR / Social team and marketing group
Support senior member on annual / mid-term PR communciation strategy in collaboration with other PR team members and Social Media team
Support senior member in creating seasonal product PR communication strategy in collaboration with PR / Social Media team, marketing group
Support in planning effective product science communication activation / assets, and lead the execution
Support in organizing global / local brand events and internal events for media and influencers or employees
Monitor and analyze PR / social media results reports with PDCA cycle to optimization and efficiency in contents performance
Requirements More than 4 years in PR Communication / Social Media, Marketing Communication area.
Experience in planning / creating communication assets (contents) for brand / product promotion.
Experience in planning and executing PR event
Deep understanding in media landscape, interest in social media platform (Instagram, LINE, Facebook, Twitter, TikTok)
Native level fluency of Japanese and business level fluency of English in verbal and written communications
Project lead experience
Detail oriented and organized, commitment to goal.
Team collaboration.
Proficient in computer skills such as Microsoft Office (Word, PowerPoint, Excel)
Key Focus Competencies (TRUST 8) THINK BIG
COLLABORATE
BE ACCOUNTABLE
https : / / corp.shiseido.com / en / company / philosophy / (https : / / corp.shiseido.com / en / company / philosophy / )
Preferred Qualifications Experience in luxury beauty skincare brand PR Communication, especially in HQ function
Experience in supervising the team members
Experience in global event PR planning and execution
Agency management experience
Bachelor’ degree in communications, marketing or related field
Adobe Photoshop skills
Message Able to work in dynamic environment to lead the global PR strategy & execution, including PR / Event planing, PR assets creation etc, and contribute to enhancing brand value
Able to gain experience in mid-term brand equity building from PR Communication perspective
Able to work with diverse background people, collaborating with regions, creative team, research center, and external partners
Able to plan a global communciation activation from scratch, as a HQ function
【JP】Clé de Peau Beauté |ブランド|資生堂企業情報(https : / / corp.shiseido.com / jp / brands / cledepeau-beaute / )
【EN】Clé de Peau Beauté | BRANDS | Shiseido Company(https : / / corp.shiseido.com / en / brands / cledepeau-beaute / )
【職種 / 募集ポジション】
Specialist, Global PR / Communication, Cle de Peau Beaute Global Brand Unit
【雇用形態】
正社員
【給与】
応相談 〜
【勤務地】
【所属情報】
【Key Focus Competencies (TRUST 8)】
THINK BIGCOLLABORATEBE ACCOUNTABLE
【Preferred Qualification】
【予備項目】
【備考】
https : / / corp.shiseido.com / en / brands / cledepeau-beaute / https : / / corp.shiseido.com / jp / brands / cledepeau-beaute /
会社情報 【会社名】
株式会社資生堂
#J-18808-Ljbffr
Communication Specialist • Mission, KS, United States