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SCORE W. Massachusetts is hiring : Marketing Manager in Springfield

SCORE W. Massachusetts is hiring : Marketing Manager in Springfield

MediabistroSpringfield, MA, United States
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A SCORE Volunteer Marketing Manager would oversee the chapter’s overall marketing and communications efforts to help attract clients, volunteers, partners, and community visibility. Specifically, they might :

Responsibilities

  • Marketing Strategy & Planning

Develop and implement the chapter’s annual marketing plan

  • Align marketing activities with SCORE’s national brand guidelines
  • Track performance of campaigns and adjust strategies as needed
  • Digital Marketing

    • Oversee chapter website updates (content, events, resources)

  • Manage social media channels (Facebook, LinkedIn, Instagram, etc.)
  • Coordinate email newsletters and client communications
  • Community Outreach & Promotion

    • Build relationships with local chambers, business groups, and community organizations

  • Promote SCORE workshops, webinars, and mentoring services
  • Support PR efforts-press releases, media contacts, local publicity
  • Brand & Content Management

    • Ensure consistent SCORE messaging and visual identity in all chapter communications

  • Create or oversee flyers, presentations, and promotional materials
  • Highlight client success stories and volunteer spotlights
  • Team Collaboration

    • Work with other volunteers (mentors, event coordinators, fundraising team) to promote activities

  • Possibly oversee a small marketing committee (social media, outreach, design support)
  • Report results and needs to the Chapter Leadership Team

    • Skills & Experience

  • Background in marketing, communications, or public relations
  • Familiarity with digital marketing tools (social media, email, websites, analytics)
  • Strong organizational and project management skills
  • Ability to write clearly and persuasively
  • Experience in nonprofit or small business marketing (a plus, but not required)
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    Marketing Manager • Springfield, MA, United States

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