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B2B Marketing Operations Manager

B2B Marketing Operations Manager

VirtualVocationsKalamazoo, Michigan, United States
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A company is looking for a B2B Marketing Technology Operations Manager.

Key Responsibilities

Own multi-channel campaign execution and optimize operations across various platforms

Lead marketing automation by designing and executing HubSpot workflows and lead nurturing strategies

Manage UTM tracking and performance attribution to ensure data-driven decision-making

Required Qualifications

3+ years of experience in B2B marketing operations or digital marketing

Expertise in HubSpot automation and Salesforce CRM

Strong data analysis skills, particularly in UTM management and campaign attribution

Proficiency in API-based integrations and automation tools like Zapier

Passion for technology-driven marketing solutions

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Operation Manager • Kalamazoo, Michigan, United States

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