TikTok Growth Specialist

Wellbeam Consumer HealthSan Rafael, CA, US

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TikTok Growth Specialist

At Wellbeam Consumer Health, we are inspired by our consumer. We are creating the leading ecommerce-focused consumer wellness business, delivering value-added products that help people thrive. We're focused on dramatically accelerating existing brands as well as adding select, new digitally-native consumer wellness brands.

The current Wellbeam portfolio includes Eu Natural, a digitally-native provider of vitamin and mineral nutritional supplements; Penetrex, a leading joint & muscle relief and recovery brand; TruSkin, a leading skincare brand with a range of high quality, plant-powered products including the #1 best-selling facial serum on Amazon; and BioTRUST Nutrition, a fast-growing, leading eCommerce, nutrition brand with a portfolio of premium-quality, science-based products that focuses on making health living and health aging more accessible and enjoyable. Wellbeam is backed by American Pacific Group.

Job Description

TikTok Growth Specialist

Location : Remote Job Type : Contract Department : TruSkin Brand Reports To : TruSkin Brand Director

Job Summary

TruSkin, a leader in Skin Friendly, Skin Nutrition skincare products, is seeking a hands-on TikTok Growth Specialist to drive and optimize growth on the TikTok Shop platform. This role involves executing store operations, providing customer and seller support, and overseeing agencies, internal teams, and creator platforms to ensure brand alignment and performance. The ideal candidate is proactive, customer-focused, and thrives in a fast-paced digital environment, managing multiple priorities to drive measurable growth.

Key Responsibilities

Manage end-to-end TikTok Shop operations, including order processing, issue resolution, product listings, and compliance with platform guidelines.
Oversee product uploads, listing optimization, tagging, and adherence to TikTok Shop standards.
Lead campaign execution, promotional activities, and live selling operations to boost engagement and sales.
Manage relationships with external agencies, internal teams, and creator platforms to align content and campaigns with brand objectives.
Monitor order flows, cancellations, and customer satisfaction metrics, implementing data-driven improvements.
Collaborate with operations, content, and product teams to enhance store performance and user experience.
Provide prompt, professional support to customers and sellers via chat, email, or other channels, resolving inquiries about orders, returns, payments, and promotions.
Troubleshoot technical and account-related issues, escalating complex cases to internal teams or TikTok platform support.
Stay current on TikTok Shop policies, tools, and trends to maintain operational excellence and drive growth.

Qualifications

Required

24 years of hands-on experience in e-commerce growth, with direct TikTok Shop experience strongly preferred.

Proven ability to manage agencies, creator platforms, or influencer partnerships.

Strong knowledge of TikTok Shop seller tools, dashboard, policies, and logistics.

Excellent communication, problem-solving, and multitasking skills with a focus on detail.

Customer-centric mindset and ability to thrive in a fast-paced, digital-first environment.

Additional Information

What We Offer

Competitive salary with performance-based incentives.

Flexible working hours and remote / hybrid work options.

Ongoing training in TikTok commerce and e-commerce trends.

Collaborative and dynamic team culture.

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Growth Specialist • San Rafael, CA, US