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Abe is hiring: Account Strategist, LinkedIn Advertising (Remote US) in Dallas
Abe is hiring: Account Strategist, LinkedIn Advertising (Remote US) in DallasMediabistro • Dallas, TX, United States
Abe is hiring : Account Strategist, LinkedIn Advertising (Remote US) in Dallas

Abe is hiring : Account Strategist, LinkedIn Advertising (Remote US) in Dallas

Mediabistro • Dallas, TX, United States
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Overview

Account Strategist, LinkedIn Advertising (Remote US) role at Abe . Abe is a specialized consultancy focused on social media advertising. We help clients leverage LinkedIn, Meta, and more to reach, engage, and convert target audiences. This role reports to the Associate Director and is a crucial part of the social media team.

As the Account Strategist, LinkedIn Advertising works directly with mid-market and enterprise clients and leads communication of results, creation of custom strategies, and execution of Paid Media deliverables. You will gain experience creating high-performing LinkedIn strategies for B2B businesses.

Roles & Responsibilities

  • Oversee and lead a collection of social media accounts
  • Serve as direct support to client contacts
  • Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
  • Build strategies for clients each quarter
  • Create, maintain, and optimize budgets for paid media campaigns
  • Understand client positioning and unique value propositions
  • Confirm lead routing is accurate within a CRM
  • Be responsible for personal productivity and utilization
  • Work with the Associate Director to align internal and client goals
  • Understand the value of programmatic campaigns
  • Drive cross-sells, upsells, and referrals via client relationships
  • Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

  • 2+ years experience at a performance / digital marketing agency, with hands-on experience supporting B2B clients
  • Deep expertise in paid social advertising, specifically LinkedIn Ads
  • Understanding of LinkedIn Ad Units (conversation ads, document ads, CTV, and more)
  • Proficiency with advertising platforms / tools like LinkedIn Campaign Manager, Zoominfo, 6Sense, and more
  • Strong Paid media principles knowledge : keyword research, ad copywriting, bid management, campaign optimization
  • Ability to analyze campaign performance data using Google Analytics, GA4, Excel, or other analytics tools to drive decisions
  • Ability to drive results and measure via OCT
  • Experience with audience segmentation by tier, job title, etc.
  • Proven success with mid-market or enterprise accounts
  • Ability to translate and articulate strategy and tell stories with data
  • Competitive, curious, problem solver
  • Stay on the cutting edge of the industry, seeking opportunities to grow and share
  • Ability to organize, prioritize, and manage multiple projects simultaneously
  • Quality-focused and passionate about advertising
  • Travel to visit clients approximately once per year, as needed

    • What Success Looks Like

  • Live Abe core values in every interaction
  • Effectively manage approximately five mid-tier and enterprise accounts
  • Meet / exceed department KPIs (client growth, goal attainment; NSMs and Client Satisfaction scores)
  • Build client trust and relationships to drive renewals
  • Cross-sell services aligned with client goals
  • Clearly communicate results with client contacts and executives
  • Demonstrate strong decision making for accounts

    • Benefits

  • Salary range : $70,000-$80,000 USD base with potential for bonus eligibility; actual salary varies by compensation practices, skills, and experience
  • Medical, dental, vision, disability, and life insurance for you and your family
  • Employer-paid plan for you; partial employer contribution for dependents
  • Benefits to Support the Whole Person : Mental health (Spring Health, Headspace), Physical health (Omada, Carrott fertility support, Aaptiv workouts, One Medical)
  • Time Off : Unlimited PTO (2-week minimum), Paid holidays, Your Birthday Off, End of Year Recharge, Paid Parental Leave
  • Financial : Traditional and Roth 401(k) with 3% company match
  • Bonus : Annual bonus based on tenure

    • Work Environment Requirements

    As a remote-first company, you can work from anywhere in the US, with optional Abe offices in Irvine, CA. For some positions, global opportunities may be available where we have established businesses (Canada, UK, Australia). You must have work authorization for the location if applicable. This role can operate 100% virtually from your home office; collaboration occurs via Zoom and Slack. You will need a laptop, relevant software, and reliable internet. Reasonable accommodations may be made for qualified individuals with disabilities.

    To perform this job, you must be able to perform essential duties satisfactorily. For accommodations, contact careers@directiveconsulting.com.

    Additional Information

    Abe values People First and is committed to a diverse and inclusive culture. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

    Seniority level

  • Mid-Senior level

    • Employment type

  • Full-time

    • Job function

  • Marketing and Sales

    • Industries

  • Advertising Services

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    Account Strategist • Dallas, TX, United States