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AT&T is hiring : Associate Director-Creative Direction in Atlanta

AT&T is hiring : Associate Director-Creative Direction in Atlanta

MediabistroAtlanta, GA, United States
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Overview

Join to apply for the Associate Director-Creative Direction role at AT&T .

AT&T empowers leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

Responsibilities

  • Mentor and lead creative teams to develop innovative and impactful digital content.
  • Provide strategic and creative direction for marketing campaigns and content across various digital platforms, including att.com and the myAT&T app.
  • Review briefs and conceptualize creative, driving compelling brand narratives that resonate with target audiences and support AT&T marketing needs.
  • Collaborate across teams (e.g., marketing, accessibility, product, technology) to ensure cohesive digital experiences.
  • Manage the use of AI-executed content to ensure it meets current AT&T standards.
  • Review and approve creative assets, ensuring brand consistency and alignment with stakeholder objectives.
  • Stay abreast of industry trends and emerging technologies and explore leveraging new channels to boost digital marketing.
  • Track data analytics to optimize web content for increased engagement and performance (includes A / B testing and writing for SEO).

Core Competencies & Requirements

  • Five to seven years’ experience as an associate creative director or similar role with a focus on art direction and copywriting in digital marketing (telecom a plus).
  • Five+ years’ experience leading a team of art directors, designers, and / or copywriters.
  • Strong portfolio including web pages, UI design, graphics, image compositing, type layout, and copy (including SEO content).
  • Expert knowledge in digital brand experience and web strategy, design principles, and best practices.
  • Exceptional writing skills with the ability to adapt tone and style for different audiences while staying on brand.
  • Self-starter who flourishes in a lively, fast-paced environment managing multiple projects with both short and long timelines.
  • A big-picture, critical thinker who is also detail-oriented and executes work quickly and accurately.
  • Strong presenter who can convey a clear creative vision and strategy to leadership.
  • Expertise in Figma and the Adobe Creative Suite, including After Effects.
  • Workfront experience (or similar PMS) a plus.

    • Education / Experience

    Bachelor’s degree (BS / BA) desired. 5+ years of related experience.

    Compensation & Benefits

    Our Associate Director-Creative Direction earns between $143,800 - $215,800 USD annually. Starting salary may depend on geography, experience, expertise, and education / training. The description lists other rewards that AT&T offers.

  • Medical / Dental / Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs : critical illness / accident hospital indemnity / group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories
  • AT&T internet (and fiber where available) and AT&T phone

    • Details

    Weekly Hours : 40

    Time Type : Regular

    Location : Dallas, Texas

    Salary Range : $143,800.00 - $215,800.00

    It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and / or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.

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