Sr. Generative Search Specialist

Job Description

Job Description

Where A-Players Thrive.

We're an employee-owned, vertically-integrated builder of some of America's most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually. Learn more about our brands.

We're Looking For A : Senior Generative Search Specialist owns both the strategy and the technical tooling needed to secure brand visibility inside AI-generated answers (Google AI Overviews / SGE, Microsoft Copilot, ChatGPT, Perplexity, etc.). The role blends classical SEO thinking (authority, semantics, E-E-A-T) with modern LLM tactics (prompt engineering, vector retrieval, fine-tuning) to measure, influence, and safeguard how our products and messages surface in generative search dialogs.

Location : Woodland Hills, CA (Hybrid)

What You'll Be Doing :

• Strategic Frameworks : Define ranking levers for each major SGE / LLM surface, map them to traditional SEO signals, and build quarterly playbooks for content, link, and technical teams.
• Tooling & Automation : Design Python pipelines that : (a) scrape / refresh AI-generated answers at scale, (b) classify sentiment & factual accuracy, and (c) alert on hallucinations or brand gaps.
• Generative Content Experimentation : Prototype RAG-based content modules (e.g., "FAQ copilot" blocks, data-injected snippets) and run A / B tests to prove lift in SGE inclusion, CTR, or mention share.
• LLM Fine-Tuning & Guardrails : Create lightweight fine-tunes or embeddings collections so internal chatbots echo current product claims and comply with regulatory language.
• Cross-Functional Enablemen : Run quarterly workshops for Brand, Legal, and CX teams on "How AI sees us" and embed guardrails into briefing templates.
• Data Storytelling & Reporting : Publish an executive dashboard with a "Brand Share of Voice in AI" index, backed by statistically significant sampling.
• Innovation Scouting : Track emerging LLM search surfaces, run pilots, and propose budget for promising bets.

Qualifications (Note : We strongly encourage you to apply even if you don't tick ALL of these boxes.) :

Golden Perks & Benefits :

To read more about our Perks & Benefits, click here .

The base salary range is $100,000 - $150,000, plus annual & monthly KPI bonus potential.

The posted salary range in this job posting reflects data based on California's cost of labor analysis. This salary range is subject to change per state; please click here to find the pay differential in your state of residence if the role is remote.

Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

A Note to Recruiting Agencies : At Golden Hippo, we handle all hiring through our internal Talent Acquisition team. Occasionally, we might use staffing or recruiting agencies to support our internal team in finding the right candidates. Agencies are not authorized to contact our hiring teams directly to present candidates. Our internal Talent Acquisition team is responsible for all candidate presentations to our hiring managers. Golden Hippo will need written approval and a signed agreement before submitting any candidate info for a specific job opening. Without this, we won't pay any fees for placements. Thank you for your understanding.

Candidate Safety : The safety of our candidates is our highest priority. When looking for a job, please be aware of cyber criminals, fake domains, and fraudulent job offers. Golden Hippo recruiters will only contact applicants from our official company e-mail domain, (NAME@GOLDENHIPPO.COM) or through our internal Applicant Tracking System, Greenhouse. In addition, Golden Hippo recruiters will never send you checks, or ask you to disclose personal financial details. If you receive any suspicious communications regarding an open position or a job offer, please contact Golden Hippo directly at safety@goldenhippo.com to verify its validity.

Click here to learn more about general internet safety and our hiring practices.

Click here to view our Privacy Notice to Job Applicants.