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Sales Marketer for Drug Rehabilitation

Sales Marketer for Drug Rehabilitation

Wealthy RecruitingHartford, CT, US
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Sales Marketer

We are a premier private addiction treatment center located in the dynamic and accessible region of Hartford, Connecticut, dedicated to transforming lives through comprehensive, evidence-based care for substance use disorders and co-occurring mental health conditions. Our facility offers a full continuum of services, including medically supervised detox, inpatient rehabilitation, medication-assisted treatment, and specialized programs for dual diagnoses. With a focus on personalized recovery journeys, we integrate innovative therapeutic modalities, digital health tools, and a supportive environment featuring modern amenities like recreational areas, outdoor spaces, and comfortable accommodations. As part of a national network of licensed healthcare providers, we also extend our reach through virtual care platforms, ensuring accessible, high-quality treatment for individuals from all walks of life. Our mission is to empower lasting recovery, reduce stigma, and foster brighter futures for our clients and their loved ones.

We are seeking a dynamic and results-driven Sales Marketer to join our team and play a pivotal role in expanding access to our life-changing addiction treatment services. In this position, you will bridge the gap between those in need of help and our expert care programs, leveraging sales strategies and marketing initiatives to drive admissions, build partnerships, and increase awareness of our offerings. Reporting to the Director of Business Development, you will work in a collaborative environment that values empathy, innovation, and ethical practices. This role combines outbound sales efforts with creative marketing campaigns, allowing you to make a meaningful impact by connecting individuals and families with resources for alcohol and drug detox, inpatient rehab, medication-assisted treatment, and co-occurring disorder programs. If you thrive in a fast-paced setting where your efforts directly contribute to saving lives and promoting recovery, this opportunity offers professional growth in the behavioral healthcare sector.

Responsibilities

  • Develop and execute targeted sales strategies to generate leads and increase client admissions, including outreach to healthcare professionals, referral sources, community organizations, and potential clients seeking addiction treatment.
  • Create and implement marketing campaigns across digital, social media, and traditional channels to promote our services, such as alcohol and drug detox protocols, inpatient rehabilitation programs, medication-assisted treatment options, and co-occurring disorder therapies.
  • Build and maintain strong relationships with key stakeholders, including physicians, therapists, hospitals, and support groups, to foster referrals and partnerships in the addiction recovery ecosystem.
  • Conduct market research and analysis to identify trends in substance use disorders, competitive landscapes, and opportunities for growth in Hartford, Connecticut, and surrounding areas, adapting strategies to meet evolving needs.
  • Collaborate with internal teams, including clinical staff and admissions coordinators, to ensure seamless transitions for clients from initial inquiry through intake and treatment.
  • Track and report on sales performance metrics, such as lead conversion rates, admission numbers, and revenue generated from commissions, using CRM tools and data analytics.
  • Represent the organization at industry events, conferences, and networking opportunities to enhance brand visibility and advocate for reduced stigma around addiction.
  • Ensure all sales and marketing activities comply with ethical standards, HIPAA regulations, and best practices in behavioral healthcare promotion.
  • Provide compassionate, informative consultations to prospective clients and families, educating them on our tailored detox, rehab, and recovery support services.

Qualifications

  • Bachelor's degree in Marketing, Business, Healthcare Administration, or a related field; advanced degree or certifications in sales / marketing (e.g., Certified Sales Professional) preferred.
  • Minimum of 3-5 years of experience in sales and marketing, ideally within the healthcare, behavioral health, or addiction treatment industry.
  • Proven track record of meeting or exceeding sales targets, with experience in lead generation, client acquisition, and relationship management in a service-oriented environment.
  • Strong understanding of addiction treatment modalities, including detox, inpatient rehab, medication-assisted treatment, and co-occurring disorders, with the ability to communicate complex concepts empathetically.
  • Proficiency in digital marketing tools (e.g., SEO, social media platforms, email campaigns) and CRM software (e.g., Salesforce or similar).
  • Excellent interpersonal and communication skills, with the ability to build trust, negotiate effectively, and present persuasively to diverse audiences.
  • Knowledge of regulatory compliance in healthcare marketing, including HIPAA and ethical guidelines for promoting sensitive services.
  • Self-motivated with a high level of integrity, resilience, and a passion for supporting recovery journeys.
  • Willingness to travel occasionally for events and outreach, with a valid driver's license.
  • Familiarity with the Hartford, Connecticut, and regional healthcare landscape and national trends in substance use disorder treatment is a plus.
  • Compensation

    This position offers a competitive base salary of $100,000 annually, plus uncapped commissions based on performance metrics such as client admissions and revenue generated. Additional benefits include comprehensive health insurance, retirement plans, paid time off, professional development opportunities, and access to wellness programs. Performance incentives and bonuses may also be available for exceeding targets in driving growth for our addiction treatment services.

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    Marketer • Hartford, CT, US

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