Talent.com
Senior Marketing Strategy Specialist
Senior Marketing Strategy SpecialistFerguson • Cincinnati, OH, US
Senior Marketing Strategy Specialist

Senior Marketing Strategy Specialist

Ferguson • Cincinnati, OH, US
job_description.job_card.1_day_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Senior Marketing Strategy Specialist

Since 1953, Ferguson has been a source of quality supplies for a variety of industries. Together we build better infrastructure, better homes and better businesses. We exist to make our customers' complex projects simple, successful, and sustainable. We proactively solve problems, adapt and grow to continuously serve our customers, communities and each other. Ferguson, a Fortune 500 company, is proud to provide best-in-class products, service and capabilities across the following industries : Commercial / Mechanical, Facilities Supply, Fire and Fabrication, HVAC, Industrial, Residential Trade, Residential Building and Remodel, Waterworks and Residential Digital Commerce. Ferguson has approximately 36,000 associates across 1,700 locations. Ferguson is a community of proud associates who operate with the shared purpose of building something meaningful. You will build a career that you are proud of, at a company you can believe in.

The Senior Marketing Strategy Specialist is responsible for running and delivering marketing campaign tactics developed by the business and marketing leadership teams for James Martin Vanities and Minka Lighting (Ferguson Own Brand Companies).

This role serves as a liaison on marketing projects for the business ensuring all necessary information is gathered for efficient campaign delivery and activation. The role requires understanding of marketing channels and tactics, communication, organization, and the ability to handle multiple projects simultaneously. In this role, you will apply digital media expertise and data-driven thinking to drive traffic and sales through marketing channels such as paid search, organic and paid social, website, and display.

This is a hybrid role out of either of the following Ferguson offices in Newport News, VA, South Bend, IN or Cincinnati, OH, according to company policy.

Responsibilities

  • Collaborate with and reporting into Manager Brand Marketing on development of digital media strategies (specifically social media, SEO, and website) that perform in tandem with an integrated media and paid media strategy.
  • Support daily operations of paid search, paid social, website, and other channels, in close coordination with external partners and with a focus on handling budgets and driving traffic at a profitable return on ad spend.
  • Create and provide regular reporting to Marketing Leadership, showing results against target benchmarks, along with actionable insights and identifying innovation solutions to exceed goals.
  • Present findings to key internal leadership in a digestible and informative way.
  • Work on complex problems / projects where situations or data analysis requires and in-depth evaluation of multiple factors and / or cross-channel collaboration.
  • Collaborate with Marketing Leadership and Creative team on brief development for assets needed for annual, seasonal, and event planning.
  • Partner with internal teams to develop integrated campaign briefs and templates to inform and enable marketing campaigns and tactics.
  • Handle relationships with agency partners.

Qualifications

  • 4-6 years of related marketing experience.
  • Previous experience working as main point of contact for external agencies' ideal.
  • Positive attitude, dependable, resourceful, and driven are key characteristics.
  • Proven experience delivering digital and social media strategies for a growing brand.
  • Passion for digital media and an aim to continue to learn more and keep up with the latest trends and guidelines.
  • Staying up to date on SEO and trends.
  • Proven ability to create and interpret reports that assess campaign delivery against critical metrics and find opportunities to improve digital campaign performance.
  • Expertise in digital channels and how they align to funnel stages.
  • Strong point of view with an understanding of business objectives.
  • At Ferguson, we care for each other. We value our well-being just as much as our hard work. We are committed to a holistic approach towards benefits plans and programs that support the mental, physical and financial well-being of our associates. Our competitive offering not only includes benefits like health, dental, vision, paid time off, life insurance and a 401(k) with a company match, but our associates also enjoy additional meaningful and inclusive enhancements that are adaptable to their diverse situations and needs, including mental health coverage, gender affirming and family building benefits, paid parental leave, associate discounts, community involvement opportunities and more!

    This role is Bonus or Incentive Plan eligible.

    Ferguson complies with all wage regulations. The starting wage may be higher in certain locations based on local or state wage requirements.

    The Company is an equal opportunity employer as well as a government contractor that shall abide by the requirements of 41 CFR 60-300.5(a), which prohibits discrimination against qualified protected Veterans and the requirements of 41 CFR 60-741.5(A), which prohibits discrimination against qualified individuals on the basis of disability. Ferguson Enterprises, LLC. is an equal employment employer F / M / Disability / Vet / Sexual Orientation / Gender Identity.

    serp_jobs.job_alerts.create_a_job

    Marketing Specialist • Cincinnati, OH, US

    Job_description.internal_linking.related_jobs
    Senior Marketing Coordinator - Cincinnati

    Senior Marketing Coordinator - Cincinnati

    Fishbeck, Thompson, Carr & Huber • Cincinnati, OH, United States
    serp_jobs.job_card.full_time
    Senior Marketing Coordinator - Cincinnati .Grand Rapids, MI, Farmington Hills, MI, Fishers IN or Cincinnati OH.Fishbeck is seeking a Senio...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Provider Integration Specialist

    Provider Integration Specialist

    Pyramid Consulting, Inc • Norwood, OH, United States
    serp_jobs.job_card.temporary
    Provider Integration Specialist.Please review the job description below and contact me ASAP if you are interested.Employee benefits include, but are not limited to, health insurance (medical, denta...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing Specialist- Retirement Plans - Cincinnati, OH

    Marketing Specialist- Retirement Plans - Cincinnati, OH

    Ameritas • Cincinnati, OH, United States
    serp_jobs.job_card.full_time +1
    Marketing Specialist- Retirement Plans.Ameritas is looking for a Marketing Specialist - Retirement Plans that will support the execution of multi-channel marketing campaigns, sales enablement, and ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Marketing Analytics Manager

    Senior Marketing Analytics Manager

    Hyperquake • Cincinnati, OH, United States
    serp_jobs.job_card.full_time
    Hyperquake is an independent creative strategy, branding, and experience design marketing agency founded in 1986.With locations in Cincinnati, Salt Lake City, and Brooklyn, Hyperquake specializes i...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Remote Side Hustle Evaluator - Flexible Online Gig Work

    Remote Side Hustle Evaluator - Flexible Online Gig Work

    Finance Buzz • Sunman, Indiana, US
    serp_jobs.filters.remote
    serp_jobs.job_card.temporary
    Are you looking to earn extra income from the comfort of your home? We're seeking motivated individuals to explore and test a variety of remote side hustle opportunities featured on FinanceBuzz.Thi...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Product Marketing Director

    Product Marketing Director

    Fifth Third Bank • Cincinnati, OH, United States
    serp_jobs.job_card.full_time
    Make banking a Fifth Third better.We connect great people to great opportunities.Are you ready to take the next step? Discover a career in banking at Fifth Third Bank. The Product Marketing Director...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    TRiO Project Director

    TRiO Project Director

    InsideHigherEd • Hamilton, Ohio, United States
    serp_jobs.job_card.full_time
    The Project Director-TRIO Student Support Services at Miami University Regional Campuses will oversee the TRIO-SSS program that serves students on both the Hamilton and Middletown campuses.This pos...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Medical HPSP

    Medical HPSP

    United States Army • Williamstown, KY, United States
    serp_jobs.job_card.full_time
    THE ARMY HEALTH CARE ADVANTAGE As a member of the Army health care team, you’ll receive benefits that you won’t be able to get in a civilian career. Challenging Work Feel inspired with great case di...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Senior Marketing Analytics Manager (Cincinnati)

    Senior Marketing Analytics Manager (Cincinnati)

    Hyperquake • Cincinnati, OH, US
    serp_jobs.job_card.full_time +1
    Hyperquake is an independent creative strategy, branding, and experience design marketing agency founded in 1986.With locations in Cincinnati, Salt Lake City, and Brooklyn, Hyperquake specializes i...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Side Hustle Specialist (Evenings & Weekends)

    Side Hustle Specialist (Evenings & Weekends)

    Finance Buzz • Dry Ridge, Kentucky, US
    serp_jobs.job_card.full_time +1
    We’re seeking dependable individuals who want to build a side income alongside their full-time work.This role offers flexible tasks you can perform outside your regular job hours.You’ll be given st...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    VP, Segment Marketing Manager - Marketing - Youngstown, OH

    VP, Segment Marketing Manager - Marketing - Youngstown, OH

    WesBanco Bank Inc. • Cincinnati, OH, United States
    serp_jobs.job_card.full_time +1
    VP, Segment Marketing Manager - Marketing.The employee is split between remote and office work on a formalized schedule.Consideration for location will be. Youngstown Main OH, Bank Plaza WV, Blue As...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing and Sales Intern

    Marketing and Sales Intern

    Munich RE • Amelia, OH, United States
    serp_jobs.job_card.full_time
    American Modern Insurance Group, Inc.Munich Re company, is a widely recognized specialty insurance leader that delivers products and services for residential property - such as manufactured homes a...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Sr Digital Marketing Specialist (Remote)

    Sr Digital Marketing Specialist (Remote)

    Molina Healthcare • Covington, KY, US
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    Sr Digital Marketing Specialist.Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist.Specialist, Digital Marketing will be responsible for analyzing and recommending imp...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Marketing Specialist

    Marketing Specialist

    King City Gardens • CINCINNATI, OH, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    This JOB DESCRIPTION (JD) summarizes the essential responsibilities, activities, qualifications, and skills for the role listed. This JD is not all inclusive and other roles and responsibilities may...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30
    Side Hustle Project Lead

    Side Hustle Project Lead

    Finance Buzz • Bellevue, Kentucky, US
    serp_jobs.job_card.full_time +1
    We’re offering a role for someone who wants to lead their own side-income project in their spare time.You’ll explore various proven side hustles, select the ones that fit your lifestyle, and run th...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Remote Opportunity - Explore Side Hustles & Earn Extra Income

    Remote Opportunity - Explore Side Hustles & Earn Extra Income

    Finance Buzz • Warsaw, Kentucky, US
    serp_jobs.filters.remote
    serp_jobs.job_card.temporary
    FinanceBuzz is looking for everyday people to test-drive some of the most popular online money-making methods.This remote opportunity lets you earn extra income while reviewing real, flexible side ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Marketing Manager, Strategic Initiatives

    Senior Marketing Manager, Strategic Initiatives

    SageSure • Cincinnati, OH, US
    serp_jobs.job_card.full_time
    Senior Marketing Manager, Strategic Initiatives.At SageSure, we are committed to providing innovative solutions for property insurance in some of America's most challenging markets.As one of the le...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Sales and Marketing Specialist

    Sales and Marketing Specialist

    Sinclair Broadcast Group • USA, Ohio, Cincinnati
    serp_jobs.job_card.full_time
    This Job Description May Cause Extreme Excitement.At AMP Sales & Marketing Solutions, we believe a great workplace isn't just something we say - it's something you can feel when you join the team.H...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30