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Fitness Director

Fitness Director

Crunch Fitness West AshleyNorth Charleston, SC, US
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Job Description

Job Description

Salary : $40,000 - $100,000+

Join the fastest growing fitness club! At Crunch Fitness, we’re expanding rapidly, with 500+ locations and more on the way. Our Fitness Director role offers career growth, leadership training, and high earning potential in a dynamic and rewarding industry.

As a Fitness Director, you will play a key role in driving revenue, developing a high-performance team, and delivering exceptional fitness experiences. You will be responsible for growing personal training sales, coaching trainers on business development, and ensuring members receive top-tier service.

Job Description

  • Sales & Business Development : Drive personal training revenue through effective sales strategies, lead generation, and client engagement.
  • Leadership & Team Development : Recruit, train, and mentor a team of personal trainers, ensuring high performance and career growth.
  • Client Retention : Provide superb customer experience through trainer / client engagement and progress.
  • Member Experience : Oversee personal training programs to ensure a world-class fitness experience for every client.
  • Performance Management : Track and analyze personal training sales, client retention, and trainer performance to consistently exceed goals.
  • Community Engagement : Foster relationships with members, actively promote personal training services, and cultivate a strong fitness community.
  • Operational Excellence : Ensure compliance with company policies, maintain a clean and safe training environment, and optimize scheduling efficiency.

What We Look For

  • Sales-driven mindset with a passion for achieving and exceeding revenue goals.
  • Strong leadership with a proven track record of coaching, motivating, and developing teams in the fitness industry.
  • Ability to drive client retention through member engagement & trainer development
  • Competitive nature with a desire to win and continuously improve.
  • Passion for fitness and personal training, with a commitment to delivering high-quality service.
  • Strong organizational and time management skills to effectively manage multiple priorities.
  • Excellent communication skills to engage with members, staff, and leadership.

    • Compensation & Benefits

    Crunch rewards its employees for dedication to sales performance, team leadership, and professional growth.

  • Uncapped earning potential
  • Medical, Dental, & Vision Insurance
  • PTO
  • Free Crunch Fitness membership
  • Continued education & leadership development opportunities
  • Exciting, team-oriented work environment with rapid career growth potential

    • Education & Certifications

  • High School Diploma or GED required (Bachelor’s Degree preferred)
  • CPR Certification required
  • Nationally recognized personal training certification required (e.g., NASM, ACE, NSCA, ACSM, etc.)
  • Ability to lift 50 lbs. and engage in physical activity, including lifting weights, squatting, bending, reaching, spotting, and prolonged standing / walking.

    • Physical Requirements

  • Ability to lift 50 lbs. and engage in physical activity, including lifting weights, squatting, bending, reaching, spotting, and prolonged standing / walking.
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    Director • North Charleston, SC, US

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