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Marketing & Sales for Tradeshows & Events
Marketing & Sales for Tradeshows & EventsMSM • Webster, New York, United States, 14580
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Marketing & Sales for Tradeshows & Events

Marketing & Sales for Tradeshows & Events

MSM • Webster, New York, United States, 14580
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Marketing & Sales for Tradeshows & Events

MSM is seeking talented, a detail-oriented Marketing & Sales professional to join our passionate, woman-owned experiential agency. We bring brands to life through strategic thinking, award-winning exhibit and event design, and flawless execution for trade shows, events, branded environments, and customer engagements.

We deliver with genuine passion and are committed to exceeding expectations and creating exceptional customer experiences. Our service culture means we :

  • Thrive in a demanding environment
  • Build meaningful relationships
  • Demonstrate a positive attitude and adapt to change
  • Set high standards and strive to exceed

Ideal Candidate Attributes

You're more than an account manager or sales professional you're client-obsessed, detail-driven, and thrive on delivering seamless experiences that build lasting partnerships. The right candidate will :

  • Proactive Relationship Builder : Develops strong, trust-based client relationships and communicates with confidence and transparency at all stages of project delivery.
  • Strategic Thinker : Connects marketing, sales, and project execution to larger client and business goals; identifies and pursues new business opportunities.
  • Excellent Project Management Skills : Juggles multiple projects, shifting priorities, and tight deadlines with positive energy, organization, and precision.
  • Resourceful Problem Solver : Anticipates challenges, responds creatively and calmly to last-minute changes, and consistently delivers solutionseven under pressure.
  • Detail-Oriented & Accountable : Maintains clear records, accurate budgets, and thorough documentation; ensures nothing falls through the cracks.
  • Collaborative & Adaptable : Works seamlessly with sales, creative, project management, production, and vendor teams; adapts quickly to evolving client needs and project scopes.
  • Results-Driven Communicator : Presents ideas persuasively (written and verbal), negotiates effectively, and champions client and agency success stories.
  • Industry-Savvy & Continually Learning : Keeps up with trends in tradeshows, marketing, and experiential events; seeks opportunities for professional growth.
  • Service-Oriented Mindset : Champions a positive, solutions-oriented attitude, striving to exceed client and team expectations at every turn.
  • Key Responsibilities

  • Partner with sales leadership to develop and execute strategies that grow MSM's visibility, leads, and revenue from trade shows and events.
  • Generate and qualify leads through industry outreach, networking, and participation in trade shows and events.
  • Support the preparation of compelling pitches, RFP responses, and sales materials that communicate MSM's value proposition and creative strengths.
  • Drive pre-show, onsite, and post-show marketing campaigns, including digital marketing, content creation, social media activity, and post-event follow-up.
  • Collaborate with internal teams to align marketing initiatives with client projects, ensuring consistent brand messaging across all deliverables.
  • Track, analyze, and report on sales pipeline activity, trade show ROI, and marketing campaign effectiveness; adjust tactics based on insights.
  • Maintain up-to-date knowledge of competitors, industry trends, and emerging opportunities to inform MSM's marketing strategies and offerings.
  • Foster relationships with potential clients and partners through proactive communication, presentations, and networking, supporting overall business development goals.
  • Required Skills and Experience

  • Bachelor's degree in Marketing, Communications, Business, Event Management or a related field preferred.
  • 1-3+ years of professional experience in tradeshow account management, event marketing, or related field (agency or experiential environment preferred).
  • Proven record of managing multiple projects, priorities, and deadlines in a fast-paced environment.
  • Excellent communication, client service, and organizational skills.
  • Experience preparing budgets, proposals, and reports.
  • Strong proficiency with Microsoft Office and project management tools.
  • Positive, collaborative attitude and the ability to problem-solve under deadline pressure.
  • Salary range for these positions is purposefully broad. The initial compensation offered may be outside of this range and will be determined by multiple factors, including the applicant's job-related skills, relevant experience, and education. This role offers significant opportunities for growth in terms of role development and compensation.

  • This position is a hybrid role, requiring Tuesday - Thursday in the Webster, NY location.
  • Compensation Range : $65,000 - $79,000

    Travel Required : 3-8 times per year

    If you are an energetic relationship-builder with hands-on tradeshow and event experienceand a passion for delivering extraordinary brand experienceswe encourage you to apply and help create memorable moments for our clients.

    The pay range for this role is :

    65,000 - 79,000 USD per year(MSM)

    PI798da0889ee8-30511-38535349

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    Event Marketing Sales • Webster, New York, United States, 14580

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