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Boba Tea Protein is hiring: Influencer Marketing Manager in Irvine
Boba Tea Protein is hiring: Influencer Marketing Manager in IrvineMediabistro • Irvine, CA, United States
Boba Tea Protein is hiring : Influencer Marketing Manager in Irvine

Boba Tea Protein is hiring : Influencer Marketing Manager in Irvine

Mediabistro • Irvine, CA, United States
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Join to apply for the Influencer Marketing Manager role at Boba Tea Protein

Hello, prospective candidates! I'm Neil, the owner of Boba Tea Protein. We're currently an ambitious yet relaxed 11-person team passionate about making the boba industry a little healthier. Our mission is no small feat, and we're searching for someone who thrives in a meaningful role, loves to sink their teeth into a mission, and can fully execute responsibilities while thriving in an environment that rewards constant growth and bigger responsibilities.

Salary Range : $70,000-$100,000 + Health benefits + Annual Performance Bonus

How to apply : Apply by clicking the "Apply" button above or copy and pasting the link below.

https : / / bobateaprotein.com / blogs / careers / influencer-marketing-manager

Responsibilities

As a passionate and seasoned Influencer Marketing Manager, your primary responsibility is to strategize and execute influencer marketing tactics to achieve marketing campaign goals across multiple social channels (IG, TikTok, Facebook, etc.) and sales channels (website, TikTok Shop, Amazon, brick-and-mortar). You should possess exceptional communication skills, strategic thinking abilities, and a deep understanding of influencer marketing, social media marketing, and in-person activations. Additionally, you will execute on all responsibilities while coordinating with the brand manager to ensure we execute in a manner that is on brand.

Key Responsibilities

  • Strategy Development : develop comprehensive influencer marketing strategies that support overall marketing objectives and brand initiatives while retaining channel profitability.
  • Channel Profitability : manage budgets of all sizes for influencer / partnership-related marketing campaigns in a manner that results in the influencer channel as a whole performs in a profitable manner.
  • Communication : own all communication across 100s of influencers / partners and our marketing / brand team to make sure everyone is aligned on every campaign.
  • Contract Negotiations : efficiently and effectively negotiate all influencer contracts in a scalable manner, ensuring the influencer / partner has a great experience from activation to exit. This includes the ability to deliver "bad news" effectively while retaining relationship integrity.
  • Show willingness to work in a startup environment, contributing to a dynamic and collaborative workspace and utilizing any skill that contributes to the company's success.

Key Skills and Experience

  • Demonstrated expertise in implementing successful influencer marketing strategies for CPG brands or fitness apparel / lifestyle brands, with a proven track record of achievements.
  • While typically seeking candidates with 2-5 years of experience, applicants below or beyond this range will also be considered.
  • Proficient in organizing engaging in-person activations on a consistent basis.
  • Skilled in collaborating with both internal and external marketing teams.
  • Experienced in managing influencer marketing budgets on a monthly basis to ensure channel profitability.
  • Capable of effectively communicating with influencers of varying ages and communication styles by adapting communication methods, actively listening, and adjusting approaches for clarity and resonance.
  • Experienced in supervising multiple marketing associates as direct reports.
  • Proficient in using influencer marketing software such as Grin, Upfluence, Klear, etc.
  • Strong ability to reprioritize tasks effectively.
  • Possesses a comprehensive understanding of the role within the broader marketing and brand context.
  • Exhibits a lively, outgoing, and charismatic personality that resonates with influencers.
  • Qualifications

    If you're ready to make a healthy difference in a beloved industry and thrive in a startup atmosphere, we invite you to join our team of boba enthusiasts. Apply now to be a key player in our mission to take Boba Tea Protein to new heights and beyond!

    Benefits

  • Health, Dental, and Vision
  • Free Boba Tea Protein
  • All benefits are non-contractual, and Boba Tea Protein may amend, terminate, or enhance them as deemed appropriate. If you're ready to contribute to our mission and ensure we achieve our 2024 goals, apply now to be a vital part of our vibrant team!
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    Is Hiring Influencer • Irvine, CA, United States