Media Buyer Job at Infinity Marketing Solutions in Greenville
MediabistroGreenville, SC, United Statesjob_description.job_card.30_days_ago
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- serp_jobs.job_card.full_time
job_description.job_card.job_descriptionProficient knowledge of various research tools (Strata, Advantage, PrimeLingo, The Trade Desk, Tableau, etc. highly preferred) Comprehensive understanding of the media planning / buying process. Prior experience required. Advanced Excel proficiency; Demonstrated proficiency in Google Ads, Bing Ads, demand side platforms and Meta Proactive and clear communication Strong collaborator Please note : Infinity Marketing does not post job openings on LinkedIn. All official job postings and application procedures can be found exclusively on our careers page at https : / / recruiting.paylocity.com / recruiting / jobs / All / 6acbc1c4-d421-4999-bfa3-8acff138c4ac / Infinity-Marketing-Solutions-Inc.
What to expect : As a Media Buyer, you'll work across traditional and digital media channels to develop strategic paid media recommendations for effective advertising campaigns on behalf of an assigned client roster.
What you'll do :
- Function as daily account contact under the supervision of assigned account leader to implement digital and traditional advertising campaigns
- Communicate daily with clients and vendors, building relationships
- Monitor performance, identify insights and implement optimizations to digital campaigns in accordance with established KPIs
- Collect and analyze market data; providing rationale for all recommendations to establish the optimal media mix
- Identify target audiences and understand their behavior and habits
- Coordinate, monitor and evaluate media campaigns
- Manage budgets and return on investment (ROI)
- Setup & QA in-platform conversion tracking
- Lead monthly or quarterly reporting, delivering sound insights and identifying key opportunity areas
- Base understanding of the media planning / buying process
Requirements
What we're looking for :
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Media Buyer • Greenville, SC, United States
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