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Director, Social Media

Director, Social Media

Cargo OneDallas, TX, US
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Director, Social Media

As the Director of Social Media at Blue Yonder, you will be responsible for social media strategy, governance and execution. You will help increase our social media reach, amplify key messages, increase brand awareness, and positively shape our presence in the market.

What you will do :

  • Lead the day-to-day management of our corporate social accounts and global social campaigns.
  • Devise and execute strategies to drive organic social media growth and engagement.
  • Partner with Marketing leaders to evolve our social media strategy, ensuring it aligns with business goals while pushing creative boundaries across platforms.
  • Partner with Digital Marketing leaders to develop a cohesive organic and paid social media strategy.
  • Manage our employee social advocacy program.
  • Ensure all social content is on brand and aligns with corporate and solution messaging.
  • Conduct active social listening to gather insights and stay on top of social trends to respond to issues and opportunities.
  • Measure, analyze, and use data to continually optimize reach and engagement.

What we are looking for :

  • Bachelor's degree in Communications, Marketing, or related field.
  • 7+ years of experience in B2B social media management.
  • Excellent writing skills and the ability to translate complex business and technology concepts into concise, clear language. Writing samples will be required.
  • Experience with graphic creation, video editing, and social media management tools required.
  • Strong collaborator and adaptive team player with the ability to shift priorities based on business needs.
  • Self-starter with proven record of working with a lean team mindset and ability to work with colleagues at all levels.
  • Willing and able to travel within the US and internationally.
  • Prior experience with a public company preferred.
  • Others : Project management and problem-solving skills.
  • The salary range for this position is $119,254.00 USD to $172,873.00 USD.

    The salary range information provided, reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual salary will be commensurate with skills, experience, certifications or licenses and other relevant factors. In addition, this role will be eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position.

    At Blue Yonder, we care about the wellbeing of our employees and those most important to them. This is reflected in our robust benefits package and options that includes :

  • Comprehensive Medical, Dental and Vision
  • 401K with Matching
  • Flexible Time Off
  • Corporate Fitness Program
  • A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
  • At Blue Yonder, we are committed to a workplace that genuinely fosters inclusion and belonging in which everyone can share their unique voices and talents in a safe space. We continue to be guided by our core values and are proud of our diverse culture as an equal opportunity employer. We understand that your career search may look different than others, and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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    Director Social Media • Dallas, TX, US

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