The marketing director is responsible for developing and implementing strategies to increase census and revenue by promoting the community's services. This role involves external marketing efforts, business development, and referral generation
Key responsibilities include :
Building and maintaining relationships with referral sources, potential residents, and their families
Meeting and exceeding budgeted census and case mix targets
Developing marketing strategies
Qualifications include 2-3 years of experience in healthcare marketing, with a preference in skilled nursing, long-term care, or other post-acute care environments.
Strong communication, organizational, interpersonal skills, and knowledge of healthcare regulations are required
Marketing Director • Ballwin, Missouri