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Copywriter (Long Beach)

Copywriter (Long Beach)

Intex Recreation Corp.Long Beach, CA, US
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Copywriter

Onsite Long Beach, California

Overview

IntexCorp is looking for a creative and detail-oriented Copywriter to produce compelling content across digital and traditional marketing channels. The ideal candidate has a strong grasp of brand voice, writes with clarity and persuasion, and collaborates cross-functionally to support marketing and sales initiatives. This role helps drive brand awareness, engagement, and conversions through strategic storytelling and content optimization.

Key Responsibilities

Content Creation & Brand Messaging

  • Write engaging, on-brand copy for ads, packaging, product descriptions, blog posts, email, social media, and more
  • Maintain a consistent brand voice across all channels
  • Customize content for platform-specific audiences (e.g., Amazon, Instagram, Walmart)
  • Collaborate with marketing and creative teams to generate ideas and campaign messaging
  • Research target audiences and products to craft compelling selling points

Content Performance & Optimization

  • Apply SEO best practices to drive organic visibility and traffic
  • Track and analyze content performance (CTR, conversions, engagement)
  • Conduct A / B testing and refine copy based on results
  • Edit and proofread for grammar, tone, and brand alignment

    • Collaboration & Campaign Support

  • Work with designers, Social Media, Sales, and Commerce teams to ensure copy aligns with campaign goals
  • Integrate customer insights and FAQs into content strategy
  • Support copy needs for PR, influencer campaigns, and retail promotions
  • Provide input on creative design to ensure cohesive messaging

    • Innovation & Tools

  • Stay current on industry trends, content strategies, and platform changes
  • Explore new writing tools, CMS platforms, and marketing tech
  • Use CMS to publish and manage content
  • Optimize product listings and apply basic HTML as needed

    • Qualifications

  • Bachelors degree in English, Journalism, Marketing, or a related field (or equivalent combination of education and experience).
  • 57 years of proven experience as a Copywriter, preferably in durable goods or a related industry.
  • Exceptional writing, editing, and proofreading skills with a strong command of the English language.
  • Strong understanding of marketing principles and ability to adapt copy for diverse audiences and channels.
  • Proficiency in SEO best practices and keyword optimization strategies.
  • Familiarity with social media platforms and experience crafting engaging social content.
  • Experience with content management systems and basic knowledge of HTML.
  • Ability to collaborate effectively with cross-functional teams and manage multiple projects under tight deadlines.
  • Detail-oriented with a keen eye for grammar, spelling, and style consistency.
  • Familiarity with e-commerce platforms and online marketplaces (preferred).
  • Knowledge of graphic design principles and ability to provide input to designers (preferred).

    • Work Environment & Physical Requirements

  • Typical office setting; extended screen time may be required
  • Occasional extended hours or meetings across time zones
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    Long Beach • Long Beach, CA, US