Licensed Marriage & Family Therapist / Associate Director of Marketing
(Telehealth Role - Full-Time W-2)
Heal Your Roots Wellness | Pennsylvania, United States (Remote)
About Us
Heal Your Roots Wellness is a therapist-founded group practice designed to support clinicians who want to blend clinical work with creative marketing and business development. We're looking for a licensed therapist to serve as our Associate Director of Marketing —someone passionate about both client care and leading our practice growth through authentic, values-aligned marketing.
A Unique Hybrid Leadership Opportunity
This position combines clinical work with marketing leadership, ideal for a licensed therapist interested in practice development, content creation, and building our professional brand.
Marketing Leadership (50% of full-time schedule)
- Drive Practice Growth : Lead our digital marketing strategy to expand our online presence and attract ideal clients
- Leverage Marketing Technology : Use our content creation software and AI tools to efficiently develop blog posts, social media content, and website updates at scale
- Strategic Content Development : Create compelling, values-aligned marketing materials that resonate with potential clients and showcase our therapists' expertise
- Brand Building : Develop and maintain our practice's professional brand across all digital platforms
- Support Clinician Marketing : Help our therapists optimize their online profiles and grow their individual caseloads
- Innovate & Optimize : Stay open to learning new tools and technologies that make our marketing efforts more efficient and effective
We provide the tools—you bring the creativity, vision and strategic thinking to grow our practice.
Clinical Work (50% of full-time schedule)
Bring your existing caseload : Transfer your current clients to our practice and continue providing care within our supportive infrastructureFull administrative support : We handle scheduling, billing, and intake so you can focus on careCommunity : Join and help build a supportive network of telehealth colleaguesWork-Life Balance : Manage your own schedule to prevent burnoutSpecialties We're Seeking
ADHD
AnxietyCodependencyCouples TherapyCross-Cultural IssuesDepressionEthical Non-MonogamyInfidelityLGBTQIA+Major Life TransitionsPremarital CounselingPTSD / Trauma-Informed CareSex TherapySexuality & Gender IdentityCompensation & Schedule
$50,000–$60,000 annual salary (depending on experience and marketing expertise)Flexible fully remote schedule combining clinical and marketing leadershipClinical sessions : Evenings encouragedMarketing work : Flexible hours for content creation and strategy developmentOpportunities for performance-based bonusesHealth Insurance Employer contribution availablePTOQualifications
Required :
Master's degree in Marriage & Family Therapy or Professional CounselingFully licensed (LMFT, LPC, or equivalent in Pennsylvania)Established caseload of clients who can transfer with you to our practiceStrong writing skills and demonstrated experience with content creation or marketingComfort with social media platforms, blogging, and website content managementReliable internet connection and private, HIPAA-compliant space for telehealth sessionsPreferred :
Experience with SEO, digital content strategy, or online brand buildingBackground in trauma-informed careFamiliarity with marketing tools and platforms (e.g., Canva, social media schedulers)At least 2 years of post-licensure clinical experience