Content Marketing Coordinator Job at Informa Plc in Boulder

Overview This role is based in our Boulder office. The content marketing coordinator will play a key role in supporting the content marketing team and its execution of revenue-driving programs across media and events platforms. Working with content marketing and sales team members, the coordinator will help plan, develop, and market a range of branded content programs. The right candidate will have a keen eye for detail, strong organization, writing and communication skills, a hands-on attitude, and curiosity about the natural products industry.

Job responsibilities Helps write and proof landing page copy for client programs, focusing on optimizing engagement.

Manages client programs, asset details and schedules for the content marketing team.

Keeps an eye on program metrics and creates end-of-program reports for the sales team.

Manages details and functions as content marketing team liaison for key content marketing programs at Expo West.

Monitors program spreadsheets for deadlines and asset performance.

Develops industry knowledge with an eye to trends around topics related to sustainability, CPG brands, dietary supplements, health and wellness, and more.

Writes emails, newsletters and marketing copy for client programs.

Supports the production and marketing of videos, podcasts and webinars.

Develops and writes social media content for client programs.

Supports diversity efforts across the content team, supporting an inclusive environment and using New Hope Network’s content platforms to educate on justice, equity, diversity and inclusion.

Works closely with Content Marketing Director and Manager to help conceptualize and support program direction and content for client programs.

Travels to Natural Products Expo, clients and other industry travel as needed.

Qualifications Education and / or experience

Bachelor’s degree (BA), preferably in journalism, communications or digital media.

Digital content publishing experience, preferably in B2B media and / or within the natural products community.

Editing and writing experience.

Knowledge, skills and abilities

Excellent written and verbal communication skills

Excellent organizational skills

Collaborative mindset

Desire to foster a diverse and inclusive workplace

Ability to manage multiple programs at once

Proficiency in various social media platforms

Strong SEO skills

Additional Information We believe that great things happen when people connect face-to-face. We work in-person with each other, or with customers and partners, three days a week or more. When you’re not in an office or at an Informa event, you have the flexibility to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. See what our colleagues have to say at LifeAt.Informa.com.

Benefits and compensation Great community : a welcoming culture with in-person and online social events, Walk the World charity day, and active colleague groups promoting a positive, collaborative environment

Broader impact : up to four days per year to volunteer, with charity match funding

Career opportunity : bespoke training and learning, mentoring platforms and on-demand access to courses on LinkedIn Learning; internal job moves encouraged and supported

Time out : 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day, and the option to work from almost anywhere for up to four weeks a year

Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP

Strong wellbeing support through EAP, mental health resources, and wellness app access

Recognition programs and opportunities to collaborate with global teams

As an international company, the chance to collaborate with teams around the world

The pay for this role is $55,000-$60,000. This posting will expire on 10 / 20.

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll up their sleeves, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist participation in the hiring process or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives are welcomed. As part of our diversity and inclusion commitments, we are an Equal Opportunities Employer. We base decisions on relevant qualifications and merit and do not discriminate on protected characteristics. See our website for full information. See how Informa handles your personal data when you apply for a job.

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