Head of Product Marketing

About Arcade :

Our mission is to empower teams to become great storytellers.

Our vision is to build dynamic visual experiences.

More than 20,000 teams use Arcade to tell better, more engaging product stories, and we need your help spreading the word! Culturally, we are a team of ex-Atlassians, AngelList, and Shopify teammates. We believe in building beautiful, easy-to-use products that meaningfully improve how software companies showcase their product at every stage of a customer journey.

This role is hybrid-based in our San Francisco, CA office.

The Role

We are seeking a world class Product Marketer who can own end-to-end campaigns, pricing and packaging, and help us make Arcade an even more amazing product for marketers.

What You’ll Do Go-to-Market Campaigns

Deliver a big campaign every three months.

Own all messaging, content, pricing and packaging decisions, and execution of GTM campaigns

Be an Arcade Champion

Design our GTM stack to include Arcade's products and highlight standout features

Showcase great Arcade examples from our enterprise clients

Partner closely with the product team to identify gaps in the workflow

Content strategy

Own and manage the changelog every week and month.

Sharing high quality content with our user base on a consistent cadence

Pricing and packaging

Strategizing on the right pricing and packaging plans for the long term

Collaborating with the engineering and product teams to iterate and refine these offerings

Who you are

4+ years of experience in a Product Marketing role

Strong writer and communicator

Strong project manager and executor - organized, can run multiple workstreams at once

Product oriented - have a sense of taste and design

Benefits

Competitive salary and meaningful equity

Unlimited PTO and sick days

401k, and top tier Health, Dental and Vision insurance

$500 a month remote work stipend

Meeting light culture

Biannual company retreats

Latest productivity software such as Notion, Linear and Superhuman

A team that values diversity and inclusion

Read the overview of this opportunity to understand what skills, including and relevant soft skills and software package proficiencies, are required.

Compensation

$168-$250k per year, plus meaningful equity

Our values

Be a coach : We want the best for our customers and ourselves. We coach people to help them achieve their best potential. An “Arcader” is both a teammate and a customer. There is a reason that the same word describes both.

Carry the weight : We are owners. Let’s empower each other. When we see something that needs change, we lead through it.

An open book : We are open as a team and as a product. We don’t put walls up unless it’s necessary. We become better when we share information. We are open to diversity of opinion, backgrounds, and thought.

Play as a team : We play because we’re a creator tool. Life is short. Let’s build something meaningful. We play as a team because great teams build great things together. We keep those standards high.

Be kind : We can be honest and kind. We can have high standards and be kind. We can say no and be kind. Kindness can vary across cultures, upbringings, and languages - but we try our best to be kind.

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