Product Marketing DirectorVirtualVocations • Santa Clara, California, United States
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Product Marketing Director
VirtualVocations • Santa Clara, California, United States
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A company is looking for a Product Marketing Director to drive revenue growth in strategic product areas.
Key Responsibilities
Own the go-to-market strategy for key solutions, focusing on acquisition, expansion, and retention
Develop and operationalize differentiated positioning and messaging to articulate business value
Lead product and feature launches, enabling sales teams with narratives and tools to improve conversion
Required Qualifications
5-7+ years of experience in B2B SaaS product marketing
Proven track record in strategic product marketing initiatives that drive growth and customer adoption
Strong commercial acumen with a focus on revenue impact and market opportunity
Ability to translate complex technical capabilities into clear business value
Bonus points for experience in HR tech, analytics, or workforce planning
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Director Product Marketing • Santa Clara, California, United States
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