We are looking for a Social Media Engagement Expert in creating engaging content , monitoring social platforms for audience interaction, responding to comments and inquiries , analyzing performance data , staying current on social media trends , and collaborating with marketing teams to build and maintain brand visibility and customer relationships. Key skills for this position include strong communication , creativity , data analysis , customer service , and familiarity with social media tools and trends .
Key Responsibilities
- Content Creation & Management : Develop, publish, and share engaging, brand-consistent content (text, images, video) across various platforms.
- Community Interaction : Respond to comments, messages, and inquiries from followers, fostering a positive and interactive online community.
- Trend Monitoring : Stay updated on new social media applications, trends, and audience preferences to inform strategy and increase brand visibility.
- Performance Analysis : Monitor and analyze social media analytics to evaluate content performance and provide insights for strategy adjustments.
- Collaboration : Work with marketing, design, and customer service teams to align content and messaging across all platforms and achieve overall marketing goals.
- Strategy & Recommendations : Advise leadership on social media strategy and best practices, and make recommendations for digital storytelling and campaigns.
- Customer Service : Address customer questions and concerns on social media, working to ensure a positive brand image and customer experience.
Key Skills & Qualifications
Strong Communication Skills : Excellent written and verbal communication skills to create clear, concise, and compelling content.Creativity : Ability to generate fresh content ideas and visual concepts for social media.Data Analysis : Proficiency in using social media analytics tools to interpret data and measure campaign performance.Customer Service : Ability to handle customer interactions professionally and resolve issues to maintain loyalty.Social Media Fluency : Deep understanding of various social media platforms, their specific nuances, and emerging trends.Collaboration : Ability to work effectively with other departments to achieve shared goals.Adaptability : Willingness to stay updated with the fast-changing landscape of social media.If this sounds like a good fit for you and your skills, apply now!
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