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Social Media Coordinator Job at Scratch|Restaurants in Austin

Social Media Coordinator Job at Scratch|Restaurants in Austin

MediabistroAustin, TX, United States
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Benefits :

  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
  • Wellness resources

Scratch Restaurants Group is an award-winning, chef-driven hospitality company behind acclaimed concepts such as Sushi by Scratch Restaurants , and Pasta|Bar With 26+ restaurants nationwide and a growing media presence, we are redefining fine dining, omakase, and fast-casual experiences through craft, storytelling, and creative excellence.

Position Overview

We're looking for a creative and motivated Social Media Coordinator to join our in-house team and support the online presence of our fine-dining brands, Pasta|Bar and Sushi by Scratch Restaurants . The ideal candidate is Austin-based , passionate about food, fluent in digital culture, and comfortable creating content both behind the camera and behind the screen.

This is a remote position, but will require quarterly local shoots, content capture at restaurant locations, or campaign coordination. Will include occasional travel to Los Angeles.

Key Responsibilities :

  • Content Creation
  • Capture and edit high-quality photo and video content (food, behind-the-scenes, chef moments, ambiance, etc.)

  • Support creation of Instagram Reels, Facebook, TikToks, and story highlights
  • Maintain a consistent visual aesthetic across all channels
  • Social Media Management
  • Assist in managing day-to-day posting on Instagram, Facebook, and TikTok for Pasta|Bar and Sushi by Scratch Restaurants

  • Write engaging captions that reflect each brand's voice
  • Monitor engagement and community interaction (comments, DMs, reposts)
  • Campaign Support
  • Help plan and execute seasonal campaigns, menu launches, events, and media collaborations

  • Work with PR and marketing to align social content with larger brand storytelling goals
  • Analytics & Reporting
  • Track performance metrics and provide regular updates on content engagement

  • Identify trends and insights to optimize future posts
  • Qualifications

  • 1-2 years of experience in social media, marketing, or content creation
  • Strong photography and photo editing skills (food photography is a major plus)
  • Familiarity with social platforms : Instagram, TikTok, Facebook
  • Basic video editing skills (Reels / TikTok experience preferred)
  • Strong written communication skills and sense of voice
  • Highly organized, self-motivated, and responsive to feedback
  • Bonus : Familiarity with MailChimp, Canva, or other newsletter design platforms
  • Based locally in Austin, TX, or surrounding areas, with flexibility for occasional local shoots or events
  • Highly organized, self-motivated, and responsive to feedback

    Perks & Benefits

  • Mainly remote
  • Medical, Dental, Vision, 401K w / matching
  • Paid time off and Sick time
  • Dining discounts at Sushi by Scratch Restaurants and Pasta | Bar
  • Compensación : $48,000.00 - $50,000.00 per year

    We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

    Scratch Restaurants started when Chefs Phillip Frankland Lee and Margarita Kallas-Lee decided they wanted to put their personal spin on what a restaurant concept could be. Although each of their concepts are independent and unique from one another, the constant thread that ties all of Scratch Restaurants together is the dedication to the artisanal "from scratch" approach to hospitality. Currently featuring and expanding our Sushi|Bar and Pasta|Bar tasting menu concepts.

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    Social Media Coordinator • Austin, TX, United States

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