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Marketing Strategist - Consumer (Morristown)

Marketing Strategist - Consumer (Morristown)

Valley National BancorpMorristown, NJ, United States
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Job Responsibilities

Responsibilities include but are not limited to :

  • Identify and build full-funnel marketing strategies designed to deliver profitable growth.
  • Establish a framework for growth with the intent to persuade, educate, and enhance understanding across the lines of business.
  • Partner with the internal data & analytics team to lead the reporting of performance, financial profitability, and test results.
  • Construct and manage a robust test and learn agenda to maximize production while driving efficiency and profitability.
  • Partner with content, creative, Legal, Compliance, and other teams to optimize efforts and drive incremental value.
  • Research and monitor competitor activity.
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Marketing Strategist • Morristown, NJ, United States

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