Senior Vice President of Marketing

A company is looking for a Senior Vice President, Marketing to lead marketing strategy and execution for their K12 Group Travel division.

Key Responsibilities

Develop and execute comprehensive marketing strategies to drive revenue and lead generation across digital channels

Manage marketing budgets and oversee the performance of campaigns, ensuring alignment with business goals

Collaborate with sales and product teams to create effective sales enablement tools and enhance customer experience

Required Qualifications

15+ years of marketing experience with at least 7 years in a leadership role

Proven track record in driving revenue for a product or service brand, preferably in K12 or travel marketing

Experience in planning and managing digital lead generation programs across various channels

Strong background in website development, UX design, and digital marketing analytics

Bachelor's or master's degree in business or a related field, or equivalent marketing work experience