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Marketing Specialist - Advertising, Social Media and Experiential Job at Syntric

Marketing Specialist - Advertising, Social Media and Experiential Job at Syntric

MediabistroNew York, NY, United States
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Marketing Specialist - Advertising, Social Media and Experiential

New York City, NY (Hybrid, 3 days onsite)

12+ Months

Web Cam Interview

$60 / Hr on W2

Job Description :

  • The Marketing Specialist role sits within the Client Organization in Client's Marketing and Franchise Development group.
  • Our mission is to bring U.S. Personal Banking products to life through powerful and engaging creative and experiences, supporting Client's mission of enabling growth and progress.
  • This individual will flex across Advertising, Social and Experiential workstreams and play a key role in developing and executing best-in-marketing with a focus on the Cards business and the Client / AAdvantage portfolio.

Key Responsibilities :

  • Collaborate with internal teams to support business objectives and execute campaigns in advertising, social, and experiential channels.
  • Support the development and implementation of advertising and social media campaigns, including support for insights and research, contributing to brief development, and creative execution.
  • Assist in the development, trafficking and tracking of creative assets across channels
  • Work closely with agency partners and vendors to manage timelines and ensure output aligns to Client's brand guidelines and stakeholder feedback
  • Help ensure consistency across all touchpoints, including out of home, social and experiential formats to create a cohesive consumer experience
  • Support research to understand consumer sentiment, positioning strategy, and campaign effectiveness.
  • Prepare updates and materials for internal meetings with key partners, develop presentations for senior leadership, and track performance to inform optimization strategies.
  • Support the planning and execution of experiential activations, including event coordination and onsite support
  • Other job-related duties may be assigned as required

    • Qualifications :

  • 3-5 years of experience in advertising, marketing, or brand strategy, with exposure to digital, social or experiential marketing.
  • Familiarity with creative development processes, including briefing, asset production and trafficking.
  • Strong communication and organizational skills with the ability to manage multiple projects and meet deadlines.
  • Experience working with agencies or vendors is a plus.
  • Effective & collaborative team player with proven ability to manage multiple projects simultaneously
  • Organized, thoughtful, analytical and detailed oriented
  • Passion for creativity, marketing and delivering exceptional experiences.
  • Bachelor's degree in marketing advertising, communications, or a related field preferred, or equivalent work experience.
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