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Head of GTM Systems & Strategy

Head of GTM Systems & Strategy

RoboflowSan Francisco, CA, United States
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This range is provided by Roboflow. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$200,000.00 / yr - $255,000.00 / yr

About Roboflow

Roboflow is the end-to-end computer-vision platform trusted by 1M+ developers. We’re tripling ARR each year on our way from eight to nine figures and need an operator-builder who can weaponise data, automation, and enablement so the revenue engine scales as fast as the tech.

Why This Role Exists

You’ll start as a hands-on force-multiplier for Sales, Solutions, and CS- fixing what’s brittle, wiring what’s missing, wiring the tech, and proving impact fast. As the foundations harden, you’ll hire and lead a lean RevOps and Enablement team so you can scale yourself and the function. The ultimate goal is making the revenue team measurably more productive, predictable, and faster tomorrow-not next quarter.

Core Outcomes (first 6 months)

  • Pipeline Generation- 2× increase in ‘qualified pipeline’ per AE without CAC blow-up.
  • Cycle Compression- 25% reduction in median days-to-close through smarter routing and qualification / MEDDPICC rigor.
  • Data & Automation- 80% of repetitive IC tasks automated;
  • Enablement Velocity- New-hire ramp to productivity in ≤ 90 days; content library mapped to each sales stage for major selling motions / engagement models.
  • Forecast Accuracy- Weekly forecast ±5% variance using live signals and scoring.
  • Team Evolution- Draft hiring plan and success profiles for the next 1-2 RevOps / Enablement hires.

Key Responsibilities

  • Architect and Automate
  • Own the revenue tech stack end-to-end (Salesforce, Clay, custom work, etc.).
  • Design workflows that turn data signals into “next best actions”.
  • Strategy to Execution Loop
  • Codify GTM strategy (ICP refinement, packaging, pricing) and push it into systems and enablement assets.
  • Enablement and Process Excellence
  • Build modular playbooks and high-frequency team development content.
  • Implement and ship updates rapidly.
  • Analytics and Revenue Intelligence
  • Ship dashboards that reps use daily, leaders trust weekly, and the board loves quarterly.
  • Team Leadership
  • Recruit, coach, and retain a high-output team once baseline KPIs hit.
  • Foster a culture of experimentation, shipping fast, and craftsmanship.
  • Cross-Functional Glue
  • Partner with Product for usage-to-expansion loops and with Marketing for demand DNA tagging.
  • You’ll Thrive Here If

    Hybrid profile : 7–10 yrs scaling large B2B SaaS from

  • Builder’s mentality : You prototype in Zapier on in-flight Wi-Fi and roll it company-wide the next day.
  • Opinionated : Bring frameworks and kill sacred cows when data says so.
  • Storyteller : Can explain a revenue architecture to the board in three slides or to an SDR in 30 seconds.
  • People leader : have hired and developed small but mighty ops and / or enablement teams.
  • Intangibles : Default-to-action, radical candour, craftsmanship, joy in the craft.
  • Nice-to-Haves

  • Certified in Command of the Message and Command of the Sale.
  • Implemented MEDDPICC and forecasting across multiple regions.
  • Implemented AI-driven lead scoring or autonomous SDR playbooks.
  • Exposure to computer-vision, edge AI, or manufacturing / logistics go-to-market.
  • Compensation & Expectations

  • Pay range : $225k-$255k OTE
  • Senior level
  • 8+ years of experience in sales strategy and operations
  • Working out of our NYC hub 3+ days a week is highly preferred. The role is US-centric.
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