Senior Analyst, Business Optimization

Summary :

The Senior Analyst, Business Optimization will play a critical role in advancing ADT's growth agenda across Field Sales, the National Sales Center, Dealer Operations, and DIY. Reporting into the Growth Strategy organization, this role leverages advanced analytics, strategic problem solving, and cross-functional collaboration to uncover customer insights, optimize sales performance, and inform enterprise growth decisions. The Senior Analyst partners closely with leaders across Sales, Finance, Marketing, and Business Units (Residential and Small Business) to translate complex data into actionable strategies that drive measurable business impact. Our office follows a 4 days onsiste and 1 day remote schedule .

Duties and Responsibilities :

• Support ADT's Field Sales, National Sales Center, Dealer, and DIY channels by conducting analyses that uncover customer insights, identify growth opportunities, and improve sales performance.
• Partner with leaders across Field, Phone, DIY, Dealer, Finance, Marketing, and Business Units (Residential and Small Business) to deliver actionable recommendations that drive growth and operational excellence.
• Translate high-level strategic objectives into structured analyses, business cases, and measurable performance metrics.
• Perform deep-dive analytics on sales funnel performance, customer behaviors, and operational processes to identify patterns, root causes, and opportunities for improvement.
• Develop models and frameworks that evaluate sales initiatives, optimize resource allocation, and improve conversion, retention, and upsell performance.
• Build and maintain executive-ready presentations, dashboards, and reports that clearly communicate insights, recommendations, and business impact.
• Contribute to cross-functional projects by framing problems, analyzing data, and helping structure recommendations to support key growth decisions.
• Proactively identify opportunities to streamline processes, apply smart decisioning methodologies, and embed data-driven approaches into sales and operations.
• Stay current on analytical tools, emerging methods, and industry best practices to continuously enhance team capabilities.
• Serve as a thought partner to Sales and Strategy leaders, bringing fact-based perspectives to discussions on growth strategy and business transformation.
• Collaborate with peers and contribute to the team's knowledge-sharing, mentoring, and capability-building efforts.

Knowledge, Skills, and Abilities :

Travel :

Working Conditions / Requirements :

ADT is an Equal Employment Opportunity (EEO) Employer. We celebrate diversity and are committed to building an inclusive team that represents a variety of backgrounds, perspectives, and skills. ADT strives to ensure every employee and applicant feels valued. Visit us at jobs.adt.com / diversity to learn more.