VP of Sales- Hemp / Cannabinoid Brands
The Pack LabsOklahoma City, OK, USjob_description.job_card.variable_days_ago
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job_description.job_card.job_descriptionBuild and inspire a high-performance team- Building, scaling, and leading a national sales team that crushes goals and sets a culture of results, accountability, and excellence. Secure and grow retail partnerships by making our brands category leaders across convenience, smoke shops, specialty retailers, and more. Identify and capitalize on growth opportunities in new territories, product launches, and strategic partnerships. Implement scalable sales systems - from hiring and onboarding to processes, metrics, and forecasting—to optimize execution and performance. Partner cross-functionally with marketing, operations, and product to align go-to-market strategies. Leverage data and CRM tools to track performance, uncover trends, and drive revenue growth. Represent The Pack Labs externally - building brand awareness and high-value connections at events and industry meetings. Stay ahead of market trends and regulatory changes to maintain competitive leadership. What We’re Looking For 10+ years of progressive sales leadership, including 3–5+ years at the VP or senior director level, with experience in driving growth and operating within highly regulated industries, including CPG, cannabis / hemp, vape, alcohol, nutraceuticals, and related sectors. Proven track record of growing companies from small-scale to significant revenue growth Built and implemented sales playbooks, compensation plans, and CRM systems that scale teams and accelerate revenue. Strong financial and analytical management, with expertise in forecasting, pipeline management, and full sales P&L ownership. Leverages data and KPIs to develop actionable strategies that drive growth and performance. Strong background in distributor and retail network management, including DSD, regional, and national accounts. Successfully executed and negotiated transformative distributor and retail partnerships Proven track record of hiring, leading, and retaining high-performing sales teams in fast-growth, dynamic environments. Proven ability to lead and deliver results in high-pressure, fast-changing, and uncertain environments This is more than a role; it’s an opportunity to leave your mark on an industry geared for transformation. $260,000–$400,000+ Base salary : $175,000–$200,000 + Yearly Competitive equity package Health Insurance Dental Insurance Vision Insurance Paid Time Off 401(K) Remote Work! — with travel to trade shows, key markets, and team on-sites Powered by JazzHR
Who we are The Pack Labs is at the forefront of the hemp-derived cannabinoid industry, home to disruptive brands like Delta Munchies and Imperial Extraction .
We blend cultural relevance with scientific precision to create products people don’t just try- They return again and again.
With 84% of customers reordering, our brands inspire loyalty, drive rapid growth, and are redefining modern cannabis and wellness.
We are scaling at an unprecedented pace and redefining the retail landscape.
This is a rare opportunity to step into a high-impact leadership role and shape the future of a fast-growing company.
Who you are :
- As Vice President of Sales, you’ll lead The Pack Labs’ national expansion.
- Reporting directly to the CEO, you’ll architect and execute a sales strategy that breaks into new markets and inspires dominance across every key retail channel.
You’ll do this by :
If you're ready to lead with purpose and passion, we want to hear from you! Benefits & Compensation Uncapped commission structur e OTE :
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Vp Of Sales • Oklahoma City, OK, US
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