Mediabistro is hiring : VP-Marketing in Kansas City

Overview

Overview VP-Marketing

About the Company Fast-growing provider of open-source business intelligence tools

Industry Outsourcing / Offshoring

Type Privately Held

Founded 2014

Employees 51-200

Categories Information Technology & Services Computing Infrastructure Data & Analytics Hosting Services Information Computers Technology Analytics Big Data Analytics

About the Role

The Company is seeking a VP of Marketing to join their team. The successful candidate will be responsible for defining and executing the marketing strategy, with a focus on building a repeatable and scalable go-to-market motion. This role is pivotal in articulating the company's unique value proposition to its user base, which includes developers, data analysts, and teams. The VP of Marketing will also be tasked with leading the creation of content, community engagement, and social strategies to generate public conversations and an engaged following. A hands-on approach is essential, as the role involves moving key marketing initiatives forward while also building and leading a high-performing team.

The ideal candidate for the VP of Marketing position at the company will have a deep understanding of what resonates with the target audience, particularly in the context of open-source software and data. They should be adept at creating authentic messaging and content strategies and have a proven track record of building successful marketing strategies to achieve business growth goals. Experience in a scaling startup and a product-led growth environment is highly valued. The role requires a leader who can work effectively with cross-functional teams, is comfortable with both the details and the big picture, and can instill a culture of quantitative rigor while fostering creativity and experimentation. The company is a global, fully distributed team that values flexibility, autonomy, and a user-focused, long-term value approach.

Responsibilities

• Define and execute the marketing strategy with a repeatable, scalable go-to-market motion.
• Articulate the company's unique value proposition to developers, data analysts, and teams.
• Lead content creation, community engagement, and social strategies to generate public conversations and an engaged following.
• Collaborate cross-functionally and lead a high-performing marketing team with a hands-on approach.
• Focus on building a data-driven, quantitative marketing culture that supports growth and experimentation.

Qualifications

Details

Hiring Manager Title CEO

Travel Percent Less than 10%

Functions Marketing

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