Assistant Athletic Director of Marketing & Fan Engagement

Tulsa, Oklahoma

PRIMARY FUNCTION AND RELATIONSHIP TO TOTAL ORGANIZATION

Manage event presentation, game experience and sponsorship activation for ORU Athletics, including writing scripts and timelines, directing games, creating and managing videoboard content, designing elements, managing game day staff, and building a complete fan experience in-venue.

Implement an ORU kid’s club and assist in all facets of student experience at ORU athletic events, including the student section and campus growth.

SUPERVISES

Sports Marketing student workers

Maximise your chances of a successful application to this job by ensuring your CV and skills are a good match.

Blue Crew student section leaders

DUTIES AND RESPONSIBILITIES

Game Day Preparation

Create game scripts, manage music / band promotions, videoboard content, cheer / mascot, and on-court presentations while overseeing external fan engagement student interns and the student section.

Manage intern program for Athletics, including scheduling grassroots initiatives for the marketing department.

Coordinate in-game promotions and execute theme game nights for various sports.

Prepare videoboard elements for all home basketball and baseball games.

Work closely with ORU Sports Properties to ensure fulfillment of all sponsorship contracts.

Promotion of Games

Manage athletics e-blasts, including newsletters, ticket promotions, week-of emails, and game day text alerts.

Implement effective marketing of promotions and events via all channels and media, e.g., oruathletics.com, social media, print, electronic media, etc.

Assist with scheduling community events and appearances by athletes and staff.

Athletics Liaison to Campus

Coordinate on-campus activation methods to promote upcoming games and increase exposure of ORU Athletics.

Grow the Blue Crew membership to 700 members and assist with sponsored events.

Work with on-campus departments to grow the athletics brand and increase school spirit.

Graphic Design

Assist the Director of Creative in branding, game day video board graphic updates, and content creation.

Work with ORU sports properties on videoboard sponsorship fulfillment.

Implementation of Kids Club

Create and implement an ORU kids club to grow the next generation of fans.

Encourage a family-friendly culture to attract parents and their children to athletic events.

Miscellaneous

Adhere to applicable NCAA, Conference, University, and departmental rules and regulations. Report any NCAA violations to the Assistant Athletic Director / Compliance or Director of Athletics.

EDUCATION :

Bachelor’s Degree required; Master’s Degree preferred.

EXPERIENCE / SKILLS :

• One to three years of work experience.
• Proficient in Microsoft Word, Excel, Publisher, and PowerPoint.
• Working knowledge of Adobe Creative Suite.
• Skill in organizing resources and establishing priorities.
• Effective communication skills, both orally and in writing.
• Ability to make independent decisions and judgments.
• Ability to analyze facts to determine actions.
• Ability to build relationships with campus personnel and students.

LIFESTYLE :

Must adhere to the Code of Honor for Oral Roberts University.

To apply, submit resume, cover letter, and references to Chief Of Staff Matt Moore at [email protected].

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