Sr Graphic Designer - Columbia, SC Job at Shakespeare Co in Columbia

SHAKESPEARE COMPANY LLC, a Jadex Inc. company, is a US-based manufacturer of both industrial and consumer products for a wide variety of industries and applications.

Shakespeare industrial products are tailored to the customer’s unique needs and include custom engineered nylon resins, performance monofilaments, and conductive fibers used as raw materials in finished goods ranging from automotive components to medical applications. The company operates under the Shakespeare, Rino-Tuff, and Weed Warrior brands in the lawn & garden category and is a major player in the mass merchant channel as the primary universal fit solution for trimmer line, heads, and accessories. The brand is known worldwide within the marine electronics industry for marine radio antennas with a portfolio of connectivity solutions and accessories to help keep boaters connected and safe. Maintaining communications is of utmost importance to military forces across the world and Shakespeare’s line of military antenna products plays a critical role in achieving mission success.

Sr. Graphic Designer - Columbia, SC

Position Summary

This position requires a multi-talented person who is well-versed in all functional aspects of graphic design, branding, and communications. The Senior Graphic Designer spearheads the design and production of all creative projects from initial concept and planning, through execution and production. This includes print and digital projects. The position requires excellent organizational skills, accuracy, and proactiveness. The Sr. Graphic Designer acts as the organization’s thought-leader on visual branding and design. This role employs current best practices, advises business units to ensure company brand guidelines are followed, and is directly responsible for the positive image / brand of the company through our creative assets.

Key Responsibilities

• A heavy focus on the creation of original consumer products packaging and product catalog design, managed from initial ideation phases through final production
• Creation and execution of graphic materials for point of purchase merchandising displays (POP), trade show displays, sales collateral, sales presentations, print / digital advertising, and online product content
• Planning and production of high-quality product and lifestyle photography content for multiple national and international brands
• Lead for storing and organizing all content via third party digital asset management platforms (Dropbox, Brandfolder, etc)
• Creation of physical mockups for consumer products packaging concepts
• Lead for execution of online content and product merchandising via internal and customer websites
• Organization and shipment of branded seasonal trade show booths
• Develop and maintain an understanding of existing product offerings and opportunities
• Understand customer and internal brand requirements and maintain brand consistency throughout all projects
• Assist Product Manager in the new product development process to ensure all creative elements are delivered to suppliers on time for product launches / updates
• Lead corporate branding and branding communication at office
• Coordinate with third party vendors to ensure projects are completed with the appropriate specifications and quality
• Ensure that all deadlines are met and that materials created are to brand standard
• Be self-motivated, able to work independently with minimal supervision, and able to multi-task on several projects efficiently
• Ability to develop and maintain sustainable processes for creative requests, project tracking, etc.

Requirements

Specifics :

The above statements describe the general nature and level of responsibilities for this position and are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of this position. Company management may assign other relevant, business-related duties.

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