Sr. Market Research Analyst I

Description

At Lifetouch (part of the Shutterfly family of brands), we believe there is extraordinary power in the self-expression. Built on the tradition of "Picture Day", Lifetouch has captured the unique personalities of children and families for more than 85 years.

Overview & Outcomes

Ideal candidate is a passionate advocate for consumer insights with strong emotional intelligence and analytical intelligence.

Has an intense curiosity about consumer behaviors and motivations and a talent for translating insights into inspiring and pragmatic takeaways.

Must exhibit strong attention to detail, take initiative, have a bias toward action and work well both independently and collaboratively.

A willingness to roll up your sleeves and get the work done and a passion for the customer are a must.

As part of your responsibilities, you will :

• Provide analytical support and consulting on market research projects for B2B and B2C audience segments.
• Collaborate with cross-functional team members to maintain consistencies around trends, consumer profiles, benchmarking etc.
• Integrate and synthesize information from multiple sources into insightful and compelling storyline to communicate to cross-functional stakeholders.
• Manage large-scale tracking studies such as Customer Satisfaction and Brand Health.
• Consult with business partners to determine research requirements, strategies and timelines; make recommendations and execute on research approach.
• Day-to-day management of external research vendors and consultants.
• Manage multiple research projects simultaneously coordinating timelines, deliverables, approvals and budget.
• Leverage communication skills to transfer data into an effective presentation format and present findings to business partners.
• Manages research project timelines.
• Ensures logistical success of projects.
• Have primary responsibility for monitoring and reporting on relevant industry and consumer trends.
• Provide thought leadership to internal teams, acting as the voice of the consumer and advocate for market / customer research.

Must Haves (Your Skills)

• 5+ years relevant work experience in market research, customer experience
• Knowledge of marketing research best practices, especially pertaining to survey questionnaire development
• Experience with a wide variety of market research methodologies and analytic techniques.
• Experience managing large research studies.
• Experience synthesizing results into concise written findings with strategic implications.
• Research supplier project management experience preferred.
• Excellent verbal and written communications skills
• Excellent presentation skills
• Strong Microsoft Excel and PowerPoint skills
• Understanding of market research principles including survey / interview guide writing, survey programming, data analysis, and report production
• A basic knowledge of statistics
• Ability to manage multiple projects simultaneously
• Experience working with survey tools (Qualtrics, SurveyMonkey, etc.)

Great to Haves (Your Background)

• BA or BS or higher in Marketing, Business, Sociology, or similar field
• Effective cross-functional team leader or project manager
• Professional communications aptitude
• Detail oriented in the execution and follow-up of work
• Takes proactive approach to seeking self-improvement
• Ability to travel up to 10%

Locations

Shutterfly is committed to a "hybrid" work model with a balance between remote work and in-person collaboration. As such, you should be located proximate to Minneapolis MN.

Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it's the right thing to do for our business and for our people.

We welcome all applicants and evaluate them based on their qualifications, without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or other characteristic covered by law.

Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site.

This position will accept applications on an ongoing basis until filled.