Marketing Print Production Manager

Marketing Print Production Manager

Location : Charlotte, North Carolina US

The Marketing Print Production Manager is responsible for overseeing the timelines, print production, and troubleshooting processes for all in-store marketing campaigns. This role is critical to ensuring that marketing materials are delivered with the highest quality, on schedule, and within the allocated budget.

Core Responsibilities :

• Support Branded Promotional Events : Contribute to the planning and execution of promotional events designed to enhance brand visibility to drive sales and traffic. Actively participate in the cross-functional brainstorming and logistical execution of these initiatives.
• Manage Print Production : Collaborate with both national and local print vendors to obtain estimates and ensure that production runs smoothly. This includes maintaining working relationships with existing vendors, as well as selecting vendors based on quality and cost-effectiveness for seamless operations, as needed.
• Traffic / Project Management : Oversee all in-store related creative projects within the marketing department through the various stages of approval including internal and external reviews, proofing, and revisions ensuring that they are delivered on time, within scope to meet the desired objectives. Ensure that final files are correctly formatted and uploaded to the printer to meet all deadlines.
• Enhance Promotional Awareness : Continuously seek and recommend innovative strategies to elevate promotional efforts and enhance brand visibility in-store. This could involve exploring new media, technologies, or marketing methods to bring the creative vision to life effectively.
• Collaboration with Store Operations Team : Work closely with the Store Operations Team to manage and execute promotional communications effectively to over 500 physical retail locations. This includes coordinating efforts to ensure that stores are updated with the latest signage and promotional materials.
• Database and Inventory Maintenance : Regularly update and maintain the internal store profile database and signage inventories to ensure accurate tracking and availability of marketing materials. This ensures all stores have the resources they need for successful promotions.
• Point of Contact for Signage Issues : Act as the primary contact for troubleshooting any signage-related issues, addressing varying levels of complexity for stores, regional staff, and overall operations. Rapid problem resolution is essential to minimize disruptions.

Knowledge, Skills, and Abilities :

Minimum Requirements :

Physical Demands :

This position is primarily sedentary. Applicants, with or without accommodations, must be able to sit for extended periods, as well as occasionally stand and walk. The role requires reaching, grasping, and possessing fine motor skills for typing. Additionally, candidates should be able to lift light objects, such as files, bend or stoop to access lower drawers, and have good near vision for computer work.

Work Environment :

Rack Room Shoes provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, marital status, disability, genetic information, age, military service, or any other characteristic that is protected by applicable law.