Corporate Marketing Vice President

Corporate Marketing Vice President

About the Company

Join an innovative provider of data analytics software dedicated to enhancing automotive service departments.

Industry

Computer Software

Type

Privately Held

Founded

1997

Employees

201-500

Specialties

• Service advisor & tech management
• Service pricing
• Effective labor rate improvement
• Fixed-ops
• Price optimization
• Service department management
• Auto dealerships
• Service department enhancement
• Pricing compliance
• Expert coaching
• Revenue optimization
• Pricesmart solutions
• Filesmart tools
• Sellsmart strategies
• Marketsmart initiatives
• WLRI insights
• WPMI techniques
• Marketing campaigns

About the Role

We are looking for a dynamic Corporate Marketing Vice President to craft and elevate our brand narrative. This pivotal role requires a visionary leader to create and implement an innovative corporate marketing strategy that will establish the company as a thought leader within the industry. Key responsibilities include developing and refining our brand identity, spearheading awareness initiatives, and orchestrating impactful advertising and media strategies. We seek a strategic thinker who thrives in hands-on environments and possesses exceptional communication and storytelling skills. Ideal candidates should have a minimum of 15 years of corporate communications or marketing experience, including at least 7 years in a leadership capacity, in addition to a proven ability to manage high-performing teams across multiple locations.

Key functions of the role involve building relationships with esteemed media and influencers, executing multi-channel communication campaigns, and effectively positioning our brand and products to connect with our target audience. The Vice President will also design advocacy programs and enhance our presence on social media. Proficiency in data and analytics for decision-making and assessing marketing performance is essential, along with experience in a high-growth landscape. A Bachelor's degree in a relevant field is required, with preference given to candidates possessing an MBA or advanced degree, and certification in Pragmatic Marketing or PMA is desirable. We are searching for an enthusiastic leader who can inspire and nurture a high-achieving team, dedicated to driving growth and innovation in our marketing efforts.

Hiring Manager Title

Chief Marketing Officer

Travel Percent

Less than 10%

Functions