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Group Creative Lead, Global Ads Marketing

Group Creative Lead, Global Ads Marketing

MediabistroWorkFromHome, CA, United States
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Overview

Group Creative Lead, Global Ads Marketing at Google. This role leads the Creative Center of Excellence (CoE) and drives breakthrough assets that influence the ads industry and Google’s branding across events and campaigns.

Location : You will have the opportunity to share your preferred working location from New York, NY, USA; San Francisco, CA, USA.

Minimum qualifications :

  • Bachelor's degree or equivalent practical experience.
  • 15 years of experience working in a creative discipline (e.g., writing, filmmaking, video editing, design, art direction, photography, etc.).
  • A portfolio of creative work displaying experience in (Brand, Interactive, Conceptual, Experiential, or Technology) design.

Preferred qualifications :

  • Experience crystallizing complex brands and product portfolios into simple concepts and compelling creative articulations.
  • Ability to lead, communicate, and be a thought leader on marketing techniques, trends, engaged landscape and best practices.
  • About the job

    As a Group Creative Lead, you'll be the architect and leader behind our Creative Center of Excellence (CoE), a team of creatives responsible for delivering breakthrough assets that capture attention and fundamentally shift perception in today’s ads industry. Your influence will span from owning the overarching strategic goal for the Creative CoE and refining Ads Marketing’s broader brand strategy, to orchestrating iconic creative for events like Google Marketing Live and Think Week. You’ll lead the development of high-production-value anthem videos and scalable content bundles, ensuring our narratives resonate broadly. You will manage in-house teams and agencies to deliver Google-grade quality and push the boundaries of innovation. You’ll advocate creative excellence, building the guidelines and infrastructure to inspire marketers globally. You’ll work with leadership across Product, Sales, and Go-To-Market teams to align creative goals with business objectives.

    You will navigate complex cross-functional relationships, inspire accountability and resourcefulness, and lead with goal-oriented agility in fast-moving or resource-constrained environments.

    Know the user. Know the magic. Connect the two. Marketing at Google starts with technology and ends with the user. Our job is to demonstrate how Google’s products solve the world’s problems, changing the game and making the user the priority.

    Compensation : The US base salary range for this full-time position is $221,000-$311,000 + bonus + equity + benefits. Salary ranges are determined by role, level, and location, with individual pay influenced by location and other factors. Your recruiter can share more about the specific salary range for your location during the hiring process. Compensation details in US postings reflect base salary only and do not include bonus, equity, or benefits.

    Responsibilities

  • Own the Creative CoE strategic goal. Lead the Ads Marketing Creative CoE, refining its operating model and Marketing’s brand strategy.
  • Oversee the creative strategy and execution for Google's events, including Google Marketing Live and Think Week.
  • Lead the concept, development, and production of asset bundles, including high-production-value anthem videos and scalable content bundles for broad distribution.
  • Provide leadership to your team, fostering accountability, innovation, and resourcefulness in a fast-moving environment.
  • Navigate cross-functional partnerships with leadership across Product, Sales, and GTM teams to align creative strategies with business goals.
  • Equal opportunity statement

    Google is an equal opportunity workplace and an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See Google’s EEO policy and EEO is the Law. If you require accommodations, please let us know by completing our Accommodations for Applicants form.

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