ABM Operations Manager

VirtualVocations
Cincinnati, Ohio, United States
Full-time
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A company is looking for an ABM Operations Manager to optimize and expand their account-based marketing efforts.Key Responsibilities : Lead collaboration between Sales and Marketing to analyze ABM campaign effectiveness and identify improvementsIdentify target accounts and ensure alignment across multiple marketing channelsImplement and enhance a comprehensive measurement framework for ABM initiativesRequired Qualifications : Experience in implementing and optimizing ABM campaignsBackground in an Operations role, preferably in MarketingFamiliarity with at least one ABM platform like 6Sense or DemandBaseWorking knowledge of Salesforce or similar CRM systemsExperience with data management tools such as Excel and Google Docs

1 day ago
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