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Senior Search Analyst (SEO / SEM / Google Ads) - Miami, FL

Senior Search Analyst (SEO / SEM / Google Ads) - Miami, FL

MediabistroWorkFromHome, FL, United States
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Direct message the job poster from Alphametic

Founder of Alphametic (SEO Strategist, Google Ads, Speaker, Author of "The Psychology of a Website," Formerly NYU Prof)

Alphametic is seeking a skilled Search Analyst to join our team in Miami, providing support for our digital marketing initiatives. This role is focused on providing successful paid and organic search marketing services, including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Local SEO, Google Ads Management, Google Analytics, and account management support, such as presenting on client calls and communicating with clients.

Alphametic is a digital marketing agency in Miami that helps businesses get more leads and customers with SEO, digital ads, and smart content. Alphametic’s team of experienced digital strategists and analysts is focused on delivering high-impact solutions for businesses that want results, advanced skills, and exceptional service. Alphametic has worked with some of the most iconic brands in the world, such as L’Oreal, Hoval, and Novartis, as well as with many small to mid-market businesses looking to level up their digital marketing game. Alphametic’s work and ideas have been featured in Inc, Forbes, Chicago Tribune, eMarketer, Huffington Post, Mashable, SMX, and Digital Summits. Alphametic is a certified Google Partner agency.

Your responsibilities will involve SEO audits, content strategy, keyword research, SEO monitoring, SEO trends, Google Ads management, PPC campaigns, Facebook Ads, paid social, gathering and evaluating data, consulting clients, reporting, presenting on client calls, and supporting account management. To excel in this role, you must have strong analytical skills, a minimum of 2-3 years of hands-on full-time SEO / SEM / PPC experience, and be capable of presenting practical insights to guide digital marketing strategies. An outstanding candidate will also demonstrate exceptional communication skills, be meticulous and detail-oriented, and collaborate effectively within a team. Familiarity with Google Analytics 4 and Looker Studio is a plus.

  • Apply only if you have 2-3 years minimum full-time SEO / SEM / PPC experience and are able to commute to our office in Downtown Miami 3 times per week

Requirements :

  • A minimum of 2-3 years of hands-on SEO / SEM / PPC experience, including planning, implementing, consulting, reporting, supporting account management and communicating results to stakeholders
  • Superb analytical, project management, and presentation skills
  • Advanced understanding of and experience with SEO / SEM / PPC tools, such as SEMRush, Google Analytics, Google Ads, AI, Moz, Ahrefs, Google Search Console, or similar
  • Demonstrated experience in delivering search marketing results
  • A combination of good communication and analytical skills
  • Strong work ethic and ability to perform independently
  • Detail-oriented project management and account coordination skills
  • Demonstrated examples of using AI tools, such as ChatGPT or Gemini, to improve processes and efficiency
  • Responsibilities :

  • Gathering and examining data related to keywords, topics, trends, audiences, and web behavior using Google Ads, GA4, Looker Studio, SEO tools, SEMrush, and similar platforms
  • Generating impactful SEO audits, content strategies, and deliverables for clients
  • Management and implementation of new campaigns in Google Ads, including bidding, testing and optimizing
  • Assessing SEO / SEM / PPC strategies, analyzing key metrics, and identifying opportunities to boost performance
  • Presenting insights from your analyses to clients and account managers, including practical suggestions and recommendations
  • Creating dashboards, data visualizations, and reports on performance using Looker Studio and GA4
  • Observing and evaluating digital media and marketing trends using tools like SEMrush, Moz, Google Keyword Planner, Ahrefs, BrightLocal, and similar tools
  • Engaging in communication and presentations with colleagues, managers, and clients over Email, Slack, Asana, and Teams
  • Support in preparing bi-weekly client meeting agendas and sending follow-ups to keep projects on track
  • Maintain and improve internal SOPs by helping document workflows and creating training materials or videos
  • Champion creative use of AI tools, such as ChatGPT, to improve our workflows and deliverables
  • Job Location : Miami (Hybrid : 3 days on-site in Downtown Miami and 2 days remote per week)

    Job Types : Full-time

    Schedule : Monday to Friday

    Experience : Digital marketing : 2-3 years full-time minimum (Required)

    Work Location : Hybrid remote in Miami, FL 33131

    Seniority level

    Seniority level

    Mid-Senior level

    Employment type

    Employment type

    Full-time

    Job function

    Job function

    Marketing and Sales

    Industries

    Advertising Services

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