Search jobs > New York, NY > Director product marketing

Senior Director, Product Marketing

Prove
New York, NY, United States
$225K-$255K a year
Full-time

Senior Director, Product Marketing

Job Summary

The Senior Director, Product Marketing develops and implements product marketing programs, and takes a key role in ensuring effective product messaging.

This dynamic, high-impact position will collaborate closely across functions including marketing, technology, and revenue to drive product awareness, adoption, and retention.

Responsibilities

  • Enable sales and product teams with market and competitive intelligence.
  • Develop and implement price plans to support overall product strategy.
  • Distill key functionality and benefits into product positioning, messaging frameworks, and outbound sales and marketing materials.
  • Establish and monitor key marketing metrics that enable the success of products and solutions.
  • Establish marketing and communications plans that lead to successful product growth and profitability.
  • Manage marketing activities for new product development, including requirements documentation, concept and design development, project management, and market introduction.
  • Build, implement, and optimize proven product marketing processes, including repeatable frameworks and models for communication.
  • Plan the launch of new products and manage the cross-functional implementation of the plan.
  • Develop market business plans by researching customers and trends.
  • Act as a product evangelist to build awareness, understanding, and support for the product and its features across the organization.
  • Promote, maintain, and enhance our cultural values of humility, passion, inclusion, and leadership.
  • Exhibit a strong passion for learning about our products and markets through in-house and external training.

Experience

  • 10+ years of experience in a related field position.
  • Experience in high growth / pre-IPO technology companies is a plus.
  • Experience developing go-to-market plans with clear data-driven results.
  • Strong passion for learning about our products and markets through in-house and external training.
  • Proven ability to maintain and enhance cultural values of humility, passion, inclusion, and leadership.
  • Demonstrated success working cross-functionally across product, sales, and training teams.
  • Proven ability to create go-to-market positions and strategies.

The anticipated salary range for this role is $225,000-$255,000, plus company bonus and stock options. Offered salary will be determined by the applicant’s education, experience, knowledge, skills, geo-location, and abilities, as well as internal equity and alignment with market data.

Benefits & Perks for FTE Provers :

  • Competitive salaries & bonus plan (for eligible roles) and equity plan.
  • 401(k) retirement plan & match.
  • Comprehensive medical benefits for you and your family.
  • Emotional & physical wellness access to wellness services (EAP, Prove Well-Being Reimbursement).
  • Unlimited vacation and flexible hours.
  • Bottomless snacks & beverages for all office locations.
  • Daily GrubHub stipend for lunch if coming into the office.
  • 12 paid holidays for all global employees.
  • A great place to work and connect with other talented Provers like yourself!

Equal Opportunity Employment

Prove is an equal opportunity employer committed to providing equal employment opportunity for all people regardless of race, color, religion, gender or sexual orientation, age, marital status, national origin, citizenship status, disability, veteran status, or other personal characteristics.

Privacy & Data Protection

When you are applying for a job at Prove, we collect and use your personal information in the job application process. To understand more about how Prove uses your personal information, please see our Recruitment Privacy Policy on our website.

J-18808-Ljbffr

3 days ago
Related jobs
Promoted
Flex
Queens, New York

Product: 7+ years of product management experience with a track record of driving impact on your product(s) and ideally experience as owner of a rapidly growing consumer product. As we enter the next chapter of our growth, we are hiring an experienced B2B product leader to own our suite of product i...

Promoted
The Hired Guns
New York, New York

As the senior director of product on the growing digital team, you’ll execute on the tactical level — managing the product managers and design teams to produce their very best work (with a strong emphasis on user focus) and defining a positive, innovative culture. A major icon in the New York media ...

Promoted
Microsoft
Queens, New York

We have an exciting opening for Senior Product Marketing Manager on the Azure GTM team leading our hero Services partner investments and incentives! This is a fast paced, exciting role where there is always a new challenge. Product Marketing IC4 - The typical base pay range for this role across the ...

Promoted
Agility Talent, LLC
New York, New York

Experience in any of the following: marketing-tech, marketing automation, lead-gen, predictive marketing, personalization, data driven products or optimization. Responsibilities for the Senior Product Director:. Ideal Requirements for Senior Product Director:. Our client is looking for an experience...

Promoted
Regal.io
Queens, New York

Regal is seeking an experienced Director of Product Marketing to drive our product positioning by owning our go-to-market launch strategy for the product portfolio and new features. Reporting to the VP of Product Marketing, you will work closely with our marketing, product & engineering team mem...

Promoted
DailyPay, Inc.
Queens, New York

Product Development - Partner with product managers from the inception of an idea to create, own, and champion go-to-market (GTM) strategy for new product features including insights & research to inform why we build something, and defining how we launch by setting objectives, audience definitio...

Promoted
Pixalate, Inc
Queens, New York

Director of Product Marketing, Data Privacy Products. We are seeking a dedicated, dynamic and experienced Product Marketing Director to support Pixalate’s Online Privacy & Compliance products. Support sales and Customer Success team with marketing collateral, webinars, case studies, content and ...

Promoted
Capital One
Queens, New York

Senior Director of Product, Data Management. Do you dream of well-designed and intuitive products and customer experiences? Do you want to be the one who introduces change to help tens of millions of customers make smarter financial choices? If you answered yes to all of these questions, then produc...

Bully Pulpit Interactive
New York, New York

Director of Product + Marketing Technology. We apply our unique expertise in strategic communications, public affairs, research, and digital marketing to create sophisticated and customized strategies that make change possible for American and European clients. Identify business, client, and interna...

Capital One
New York, New York

Center 1 (19052), United States of America, McLean, VirginiaSenior Director of Product, Data Management. Do you dream of well-designed and intuitive products and customer experiences? Do you want to be the one who introduces change to help tens of millions of customers make smarter financial choices...