Sr AD, Marketing - VicaEmpa (Heart Failure) Job at Boehringer Ingelheim in Ridge

Overview

Join to apply for the Sr AD, Marketing - VicaEmpa (Heart Failure) role at Boehringer Ingelheim

This position offers a base salary typically between $170,000 and $269,000. The position may be eligible for a role specific variable or performance based bonus and or other compensation elements. For an overview of our benefits please click here.

Duties & Responsibilities

• Manages and coordinates the development, implementation and monitoring of core elements of the brand plans
• Leads the development and implementation of marketing tactics to ensure attainment of goals related to these core elements
• Oversees development and implementation of relevant tactical plans (i.e., sales / promotional tools, samples, PR / media, websites, market research, etc.)
• Represent brand with internal and external stakeholders
• Plays a lead role in the development and execution of brand positioning and messaging to achieve goals
• Collaborates with and coordinates with other brand team members, external agencies and BIPI extended team members\' alignment of marketing tactics with overall strategy
• Monitors / analyzes product and market performance, competitive intelligence, market research to identify key growth opportunities and challenges facing the brand to define actions / tactics to advance brand toward its strategic objectives.
• Assists in the development and monitoring of product forecasts and brand expense budgets
• Meets financial targets for the brand including net sales, discounts, market share and expenses
• Supports annual business planning process as per schedule
• Presents to Senior Management as needed
• Manages and implements Phase IV and Life Cycle Management Plans to optimize brand\'s long-term commercial value

Requirements

Eligibility

Why Boehringer Ingelheim?

With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.

Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.

Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you\'ll be helping to transform lives for generations.

Want to learn more? Visit https : / / www.boehringer-ingelheim.com

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