Senior Business Analyst - Salesforce Sales & Marketing cloud

Job Description

Senior Business Analyst - Salesforce Sales & Marketing cloud-

Description

Job description :

The Business Analyst will be responsible for analyzing business processes, identifying areas for improvement, and defining requirements for Salesforce Sales and Marketing implementations.

This role requires a deep understanding of Salesforce capabilities, Sales and Marketing processes, and the ability to translate business needs into technical solutions.

Key Responsibilities :

Collaborate with stakeholders from Sales, Marketing, and IT to gather and document business requirements.

Analyze existing business processes and workflows to identify opportunities

Create comprehensive documentation including business requirements documents (BRDs), functional specifications, user stories, and process flows.

Work closely with technical teams to design Salesforce solutions that meet business needs.

Develop data models, mockups, and prototypes to validate requirements and design.

Act as a liaison between Sales, Marketing, and IT teams to ensure clear communication and understanding of requirements.

Develop test plans, test cases, and conduct user acceptance testing (UAT) to ensure solutions meet business requirements.

Identify and document defects, and work with development teams to resolve issues.

Provide training and support to end-users to ensure successful adoption of Salesforce solutions.

Create user guides, training materials, and conduct training sessions.

Qualifications :

Bachelor’s degree in Business Administration, Information Technology, or a related field.

3-5 years of experience as a Business Analyst, preferably with a focus on Sales and Marketing.

Experience with Salesforce Sales Cloud, Marketing Cloud, and other relevant Salesforce products.

Salesforce Administrator or Salesforce Sales Cloud Consultant certification.

Life at Capgemini

Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer :

• Flexible work
• Healthcare including dental, vision, mental health, and well-being programs
• Financial well-being programs such as (k) and Employee Share Ownership Plan
• Paid time off and paid holidays
• Paid parental leave
• Family building benefits like adoption assistance, surrogacy, and cryopreservation
• Social well-being benefits like subsidized back-up child / elder care and tutoring
• Mentoring, coaching and learning programs
• Employee Resource Groups
• Disaster Relief

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society.

It is a responsible and diverse group of , team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs.

It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem.

The Group reported global revenues of €22.5 billion.

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