Retail Brand Manager, Northern California

GRODAN, part or ROCKWOOL Group, is seeking a Retail Brand Manager, Northern California, to join the GRODAN Sales Team. The territory for this role will cover from Bakersfield north, including Reno, NV and requires 35% travel .

This role will report to the National Retail Brand & Distribution Manager and has no direct reports.

The Retail Brand Manager is responsible for managing and executing the sales activities of the US Retail sales and brand strategy.

This includes retail sales direct and indirect, brand awareness & reputation, customer marketing, product marketing implementation, customer visits and education, and to generate GRODAN sales through developing and maintaining relationships with retail customers and other stakeholder(s) within the cannabis and retail markets.

Ready to help build a better future for generations to come?

In an ever-changing, fast paced world, we owe it to ourselves and our future generations to live life responsibly. At ROCKWOOL, we work relentlessly to enrich modern living through our innovative stone wool solutions.

Join us and make a difference!

What You Will Be Doing

• Execution of the assigned territory retail sales and marketing strategy for new and existing customers with key stakeholder segments in distribution and retail sales.
• Aid in distribution sales activities as it relates to retail sales, product launches, education, and market intelligence
• Manage approved direct retail sales relationships direct customers to ensure sales growth, partnerships, education, and marketing actions
• Provide education and overall brand awareness at retail level
• Execute retail sales plan that supports operational sales and promotional activity, enabling the sales effort in all key channels (including trade shows, customer / channel promotions, training and presentations)
• Manage retail store inventory levels and ensure maximum product availability at the retail level
• Lead Generation : In close collaboration with Commercial team, manages lead generation
• Collaborate with the Product Management team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally
• Collaborate with marketing to execute planned marketing campaigns for retail and distribution environments including point of purchase materials, product launching, website management, educational platforms, tradeshows, and more
• Provide insights, competitive analyses, campaign results, and consumer trends to translate results into actionable insights

What You Bring

• 3+ years of experience working in cannabis market
• Experience working with retail indoor growing stores
• Experience with cultivation preferred within CEA environments
• Customer minded & analytical / insights driven
• Good written and presentation skills
• Highly skilled proficiency in Microsoft Office applications
• Ability to successfully manage multiple priorities and meet established deadlines
• Travel of up to 35%

What We Offer

• Competitive Salary
• Generous Benefits - Effective your first day!
• Comprehensive Medical, Dental and Vision coverage
• Educational Assistance
• 401K Match - up to 6%
• No cost Life and Disability Programs
• Company provided Personal Protective Equipment
• Employee Assistance Program (EAP)
• Fitness reimbursement
• Work-Life Balance
• Paid Time Off (PTO)

The base salary range for this position is $85,000 - $95,000. Your base salary is determined based on location, experience and the pay of employees in similar positions.

This position is bonus eligible.

Who We Are

We are the world leader in stone wool solutions. Founded in 1937 in Denmark, we transform volcanic rock into safe, sustainable products that help people and communities thrive.

We are a global company with more than 12,000 employees, located in 40+ countries with 51 manufacturing facilities all focused on one common purpose to release the natural power of stone to enrich modern living.

Sustainability is central to our business strategy. ROCKWOOL was one of the first companies to commit to actively contributing to the United Nations Sustainable Development Goals (SDG’s) framework and are actively committed to 11 SDGs, including SDG 14, Life Below Water.

Through our partnership with the One Ocean Foundation and in connection with our sponsorship of the Denmark SailGP team, we will help raise awareness around ocean health challenges in an effort to accelerate solutions to protect it.

Work Environment & Conditions :

• Our offices are thoughtfully designed to foster collaboration, creativity, and opportunities for social engagement, allowing employees to find balance and bring their best selves to work.
• ROCKWOOL believes in giving back to the communities where we operate. Our offices worldwide engage in philanthropic initiatives, community involvement, and sustainability efforts that contribute to improving society and the environment.

We encourage our employees to get involved and make a positive impact in the communities we serve.

Diverse and Inclusive Culture

We want all our people to feel valued, respected, included and heard. We employ 79 different nationalities worldwide and are committed to providing equal opportunities to all employees, promote diversity, and work against all forms of discrimination among ROCKWOOL employees.

At ROCKWOOL, you will experience a friendly team environment. Our culture is very important to us. In fact, we refer to our culture as The ROCKWOOL Way .

This is the foundation in which we operate and is based upon our values of ambition, responsibility, integrity and efficiency.

ROCKWOOL is proud to be an Equal Opportunity Employer. We evaluate qualified candidates without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.