Marketing Manager, Commercial

ABOUT US

TW Metals, LLC is a leading global distributor of Specialty Metals. We stock and process tube, pipe, bar, extrusions, sheet and plate in stainless, aluminum, nickel, titanium, carbon and alloy.

As a global organization, we have over 30 stocking locations in North America, Europe, Mexico and Asia. TW Metals stands for integrity, respect for the individual, commitment, customer satisfaction and continuous improvement.

https : / / www.twmetals.com /

ABOUT THE ROLE

This role is responsible for developing and implementing marketing strategies that target commercial industries and help drive profitable sales that align with our company growth goals.

This role involves analyzing market research in collaboration with Supply Chain and Sales to understand customer needs, market trends, and competitive landscape.

While this position is posted in Carol Stream and Exton we may be open to remote candidates.

RESPONSIBILITIES

Develop and implement marketing strategies that effectively target our non-aerospace industries, including campaign development, market research, and competitive analysis.

Industry development includes food, medical, energy, motorsports, and other new markets.

Collaborate with sales teams to identify market opportunities and develop tailored marketing approaches for key commercial clients, and future prospects.

Work to gather high quality leads with new commercial accounts that sales teams can close.

• Manage marketing budgets and ensure that all marketing activities deliver a strong return on investment. Collaborate as needed with digital marketing and communications personnel within the department.
• Working alongside communications personnel, create compelling marketing materials, including brochures, presentations, and digital content, that clearly communicate the value proposition of our products within the aerospace industry.
• Analyze market trends and customer feedback to continuously refine marketing strategies. Work with supply chain team as needed on product specific feedback.
• Work with communications personnel on any press releases, advertisements, and other marketing communications to promote the commercial products at TW Metals.
• Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed to achieve business goals.

CANDIDATE QUALIFICATIONS

• Bachelor's degree in Marketing, Business Administration, or a related field
• Experience in marketing management as a product manager or marketing manager in a key segment within an organization.
• Understanding of commercial markets and ability to research emerging trends.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work collaboratively with cross-functional teams and to influence without direct authority.
• Proficient in marketing analytics and familiar with marketing automation tools.
• Creative thinker with a track record of launching successful marketing campaigns.
• Proficient in Microsoft Office, CRM, and marketing software
• Willingness to travel up to 20% of the time

OUR COMMITMENT TO YOU

We offer a full comprehensive benefits program which includes : medical, dental, vision, company paid life- insurance, short and long-term disability, paid vacation, PTO, 401(k), tuition reimbursement among other competitive benefits.

TW Metals, LLC. is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will be considered for employment regardless of race, religion, gender, gender identity, sexual orientation, national origin, disability, age, or veteran status.

TW Metals is also committed to complying with all fair employment practices regarding citizenship and immigration status.

Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.

However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)