LocationHybrid / Culver City,CA
Description
ESC's premier client is seeking a talented Social Media Sport Marketing Manager to join their Sport Originals team working alongside the creative studio department.
The Social Media Manager will oversee, contribute, and execute the social editorial and promotional calendar for the clients' social media handle.
This handle is for their Video's sports content, which includes live sports broadcasts, sports originals, and documentaries.
It serves as a platform for promoting sports-related content, engaging with fans, and providing updates on live events and sports series available on their streaming service.
and individual sports originals titles. This role requires a solid understanding of the sports landscape, strong editorial judgment, and the ability to drive high engagement through innovative social content.
The Social Media Manager will report 3 days a week onsite in Culver City, CA and collaborate with cross-functional teams, agency partners, and external leagues / organizations to ensure impactful social campaigns and content strategies.
Responsibilities :
Oversee, contribute to, and execute social editorial and promotional calendar for clients social media handle and individual sports originals titles with special attention to properties within the clients' portfolio.
Advise social leadership on go-to-market planning for upcoming campaigns using current platform and editorial trends.Pitch, develop, and plan breakthrough social creative that drives high engagement before, during, and after live events.
Utilize strong sports editorial judgment to recognize and curate socially-relevant moments that connect sports originals titles with live broadcasts and the broader sports landscape, using content production tools to optimize posts for each platform.
Communicate clearly and effectively with agency partners who support day-to-day operations.Collaborate with the clients' Video brand social team and other cross-functional teams to maximize the impact of priority broadcasts.
Utilize insights and reporting to recommend changes to content and strategic approach.Build relationships and become a trusted partner with the external leagues / organizations and athlete / talent teams.
Contribute to the maintenance of the team's CMS.Qualifications :
Proven experience in social media management, particularly within the sports industry.5 yrs of experience in social media / entertainment / sports marketingStrong editorial judgment and understanding of the sports landscape.
Ability to develop and execute innovative social media strategies.Excellent communication and collaboration skills.Past experience working with originals or storytelling projects.
Proficiency in using social media content production tools.Experience in analyzing insights and reporting to inform content strategies.
Ability to build and maintain relationships with external partners and talent teams.
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