COORDINATOR, MARKETING & RETAIL (JACKIE ROBINSON TRAINING COMPLEX)

Coordinator, Marketing & Retail (Jackie Robinson Training Complex)

at Major League Baseball Vero Beach, Florida MAJOR PURPOSE : The Coordinator, Marketing & Retail for Jackie Robinson Training Complex (JRTC) facilitates all marketing and communications activities and initiatives, including but not limited to traditional media, social media, corporate partnerships, media relations, and community relations.

The Coordinator, Marketing & Retail also coordinates retail operations and lends support to the Senior Manager, Sales & Athletics in other capacities as needed to help drive revenue and brand awareness.

RESPONSIBILITIES :

• Develop and execute JRTC marketing plan.
• Manage all scheduling and content development for advertising campaigns, including traditional and social media.
• Oversee and produce content for all JRTC social media platforms.
• Manage email contact database and marketing campaigns.
• Facilitate all media relations activities and communications, including coordination of interviews, writing of press releases, and monitoring of Google alerts.
• Proactively seek opportunities to garner positive media coverage for JRTC.
• Serve as a liaison to the Major League Baseball (MLB) public relations staff, performing any duties assigned by them.
• Act as a spokesperson for the organization under the guidance and policies of supervisors.
• Coordinate community relations initiatives and represent JRTC at local networking and promotional events.
• Oversee corporate partnership sales and services, including the hiring, training and supervision of the independently contracted sales representative.
• Coordinate advertising sales, design, and production of the JRTC Visitors Guide.
• Coordinate graphic design needs with MLB design services staff and third-party vendor, including development of marketing collateral and publications.
• Prepare basic marketing graphics and internal signage as needed.
• Facilitate ongoing new content for and maintenance of the JRTC website.
• Collect, catalog, and maintain archives of facility / event photos and videos and serve as the facilitys point of contact for third party photographers and videographers.
• Coordinate all retail activities including purchasing, inventory, shipping and receiving, on-site and digital store operations, POS management, and retail staff hiring, training and supervision.
• Hire, train, and supervise Assistant, Marketing and Retail staff.
• Assist with special event coordination as needed, such as the annual Jackie Robinson Game.

REQUIREMENTS :

• The preferred candidate will have a Bachelors Degree in Business, Marketing, Communications, Sports Management or a related field, or equivalent experience and education.
• The preferred candidate will have 1-3 years of experience working in sports marketing, sales or a related field.
• Candidate must be a professional, self-starter who will work as a team player and will also be able to work independently with minimal supervision.
• Ability to manage ones own time and the time of others. Supervisory experience of at least 1 year preferred.
• Excellent written and verbal communication skills.
• Experience working in professional or amateur baseball preferred.
• Exposure to or basic experience at minimum in retail operations preferred.
• Exposure to or basic experience at minimum in graphic design preferred.
• Proficiency in Microsoft Office products, including Word, Excel, and PowerPoint.
• Proficiency in social media platforms, including Facebook, Twitter, and Instagram.
• Ability to work irregular hours including nights, weekends, and holidays.
• Possession of a valid Driver's License.
• Ability to use typical office equipment.
• Ability to lift boxes and equipment on occasion up to 30 pounds.

All in-office and ballpark-based positions are subject to MLB's mandatory Covid-19 vaccine policy

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11 days ago